Hosting live and automated webinars are one of the best ways to grow your business and make money online. But do you know what the best webinar software platforms are for hosting them successfully?
Choosing the right webinar tool is especially difficult nowadays, with so many options currently on the market. Plus, software has gotten increasingly better in the last few years, and the capabilities these apps offer are endless.
So which is the absolute best? Glad you asked.
Over the years, I have come across and tested hundreds of webinar platforms. Some, I liked. Others, I couldn’t get around some technical glitch or the app simply didn’t fit my needs.
The following curated list includes my absolute best picks for 2025. If you’d like more info on how these webinar platforms work, how to best put them to use and some nifty little tips and tricks, stay tuned until the end of the article!
Alright, let’s dive right into the best webinar software and platforms out there.
Table of contents
What is the the best webinar software?
As you might imagine, the answer to this question is “it depends”.
And that is essentially due to the fact that your choice will ultimately be dictated by what you need the app to do and how it aligns with your business goals overall.
That being said, you should choose a platform that at least nails the fundamentals of good webinar software.
Things like video and audio quality, marketing functionalities and the ability to follow-up with those who attend the presentations are absolute necessities these days when it comes to webinars.
Thankfully though, most of the apps you’ll find in this list can do so much more than the bare minimum, so you’re bound to find something that fits your needs or can do so with a little tweaking.
Webinar software reviews (ultimate comparison guide)
Here are my picks for the best webinar software and platforms for 2025. After the list, you’ll find an in-depth review of each tool. Enjoy!
1. Livestorm
![15 Best webinar software platforms (ultimate guide for [currentyear]) 2 Livestorm - best webinar software platform](https://navid.me/wp-content/uploads/2025/02/Livestorm-best-webinar-software-platform-1024x578.webp)
Livestorm has recently seen an impressive growth in its user-base. People love its clean and modern interface, plus it’s feature-rich and can cater to virtually all webinar needs.
The fact that it’s trusted by companies such as Bosch doesn’t come as a surprise.
All in all, Livestorm is also a powerful ‘video meeting’ software (much like Zoom), but their focus is undoubtedly on their webinar platform. The event-types they support range from live and recorded webinars, to automated and recurring ones.
Here are some of its main features:
Key features
- Unlimited HD-quality webinars
- No downloads required, all web-based
- Can play pre-recorded videos during webinars
- Real-time and reusable polls
- Customizable branding
- Registration forms can be embedded anywhere
- Advanced analytics
- Unlimited recording storage
- Automated emails
- Whole interface can be translated in 17 different languages for corporate webinars
Pros
- Clean, modern interface that’s easy to use
- Email automations work great
- Landing-page templates look great
- Offers a free plan to get started
- Automations work great
Cons
- Users have reported some issue with video quality
- Free plan doesn’t support many attendees and event is capped at 20 minutes
Pricing
Livestorm’s webinar tool is only available in two plans, which you can pay for on a monthly or yearly basis.
The free plan is very restrictive, and can only be good if you want to use it to test the waters. Apart from that, it’s not very useful.
The Premium plan is pricey if you pay monthly, but gives you some discount with the annual plan.
Basic: Free (10 registrants max and 20 minutes streaming limit)
Premium: $109/host/month or $99/host/month (billed annually). This plan has no limits in terms of attendees. Webinar duration is capped at 4 hours.
Livestorm is an AI-powered video engagement platform for hosting webinars, virtual events, and meetings with automation, analytics, and audience interaction tools.
2. WebinarJam
Best webinar software for sales webinars
Let’s cut to the chase here. WebinarJam is my absolute top pick when it comes to webinar software.
I’ve used it extensively over the years, and never has it crash on me, nor did it lack a feature or capability that I needed.
In fact, the stuff it can do is endless, plus it’s so easy to use, I’d still recommend it if you’ve never run a webinar in your life.
Of course, if you’re a more seasoned marketer,
You can read my full WebinarJam review here.
Let’s have a look at some of the key features
Key features
- Has built-in email-marketing integrations (and deep integrations with ActiveCampaign, ConvertKit, etc.)
- Records the webinar automatically, without you having to manually turn the feature on
- Works on virtually any browser
- Has a built-in page-builder that allows you to fully customize your registration pages.
- Offers polls and questionnaires/surveys you can run by your attendees
- Great marketing capabilities if you plan on “selling” during and after the webinar.
- Integrates seamlessly with all your social media accounts.
- Drawing board lets you draw notes directly on top of your slides or diagrams to explain a concept.
- Handles up to 5000 people per webinar
- Can accommodate up to 6 co-presenters
- Webinar can be ‘pushed’ to FB live or YouTube
- Host can temporarily turn attendees into presenters.
- “Panic Button” (Pro and Enterprise plans only): lets you “escape” a bad webinar with the touch of a button. The system will then boot up a brand new live room and automatically transfer everyone into it.
Pros
- Extremely easy to use. You can get started in minutes
- Excellent chatting platform during presentation (great for audience engagement)
- Great video-streaming quality
- Customer support is top-notch.
Cons
- Notifications from
WebinarJam might sometimes end up in spam folder - Sound can be sometimes be delayed
Pricing
Pricing for
Basic: $499 per year (up to 500 attendees per webinar, up to 2 presenters, 2 hours max duration)
Professional: $699 per year (up to 2,000 participants and 4 presenters).
Premium: $999 per year (up to 5,000 attendees and up to 6 presenters).
WebinarJam is a flexible live webinar software platform that offers live offer displays, live chat, private comments, and more.
3. EverWebinar
Best webinar platform for automated webinars
EverWebinar is a webinar platform that is owned by the same company that runs WebinarJam, so – as you can imagine – it comes second on my list as one of the best softwares out there.
As the name suggests,
Its “simulated” events look just like LIVE
The software can be used in conjunction with
As you’d expect from an app that is run and managed by
You can check out my full EverWebinar review here.
Let’s take a deeper look at
Key features
- Flexible scheduling (your audience can decide when the webinar will be broadcast, so the presentation is “just in time”).
- Integrates with
WebinarJam , so your live webinar can be turned evergreen with a click of a button - Offers pre-made landing pages and registration pages.
- High-def 30FPS video and audio
- Can display clickable offers during the webinar with built-in scarcity elements
- Live chat ‘simulation’
- Hundreds of integrations, including email marketing software and CRMs (like ActiveCampaign, ConvertKit and more)
- Built-in email and sms system to keep audiences engaged
- Offers polls and questionnaires/surveys you can run by your attendees
- “Hybrid Webinars”: presentation is recorded, but you can chat with attendees in real time.
Pros
- Seamless integration with
WebinarJam . Lets you turn a live presentation into an evergreen broadcast in minutes - Great in-depth analytics
- Automatic time-zone detection lets your audience choose the best time for them to watch the event
- Set it up once, watch the sales come in on autopilot
Cons
- Works great with
WebinarJam , but purchasing the two can become a little expensive if you’re just starting out (I’d recommend starting withWebinarJam , and then gettingEverWebinar when it’s time to do automated webinars) - Streaming on mobile might generate a few glitches
- Some might not like the fact that the webinar is portrayed as live when, in fact, it’s not (I recommend just being upfront so people know it’s an evergreen webinar).
Pricing
Just like
Installment Plan: 3 x $199 per year
Annual Plan: $499 per year
Biennial Plan: $799/2 years
EverWebinar is a webinar software that allows you to create pre-recorded automated webinars that have the look and feel of a live webinar.
4. EasyWebinar
coming soon
Key features
- Offers live and pre-recorded webinar capabilities
- Can have up to 4 presenters, each using both audio and video (screenshare included)
- Full HD screen sharing
- Host can make any attendee a presenter
- “EasyCast” lets you instantly stream your webinar live to FB, YouTube Live and many other social media platforms.
- “Right-on-time” registration for automated webinars (which are scheduled in 15-minute increments)
- Loads of integrations
Pros
- Excellent all-in-one solution
- Video Streaming quality is excellent and very rarely has latency.
- Audio is crisp with TrueVoice technology
- Great real-time chat
- Awesome in-depth analytics and reporting.
- Offers a mobile app for on the go webinars
Cons
- Can get expensive over time if you require more “space” in the webinar rooms
- Some registration-page templates look outdated
- User interface can get cumbersome
Pricing
EasyWebinar offers 3 pricing plans. Each has a monthly or annual payment option.
If you choose the annual payment, you’ll also get 3 months off.
Standard Plan: $78/month or $708/year (up to 100 live attendees)
Pro Plan: $129/month or $1080/year (up to 500 live attendees)
Enterprise Plan: $499/month or $4188/year (up to 2000 live attendees).
EasyWebinar is a webinar platform for running live and automated webinars with built-in marketing, analytics and email tools.
5. Demio
Demio is the ‘new kid on the block’ when it comes to webinar platforms. You can immediately see from the demos on their website that user-experience and interface have been a real focus when creating this software.
However, crisp design is definitely not the only feature that makes Demio stand out from the crowd. Its marketing capabilities are strong, and it offers all you would expect from an all-in-one solution.
Its cloud-based recording feature is killer for ensuring top-notch video and audio quality, but also as a means of freeing space on your device and having all your webinars available to you even on the go.
Lastly, it claims to be incredibly easy to use, making the whole webinar-creation experience as straightforward as possible, especially for the non tech-savvy, something that has recently won it an ever increasing number of customers.
Here are some of the main features you’ll get with Demio:
Key features
- Offers live, automated, on-demand or hybrid webinars
- Distraction-free and easy-to-use interface
- HD video streaming guaranteed by cloud hosting
- Customizable registration pages
- Email notifications to registrants
- Polls and quizzes with stats you can view to assess audience engagement
- Advanced analytics
- Countless integrations
Pros
- Pro-level design and easy to use interface
- Browser-based, so no need to download additional software
- Offers great automation features
- Polls and CTAs are well designed and compelling
- Audio and Video quality are usually great
Cons
- Can get expensive if you need more than 50 registrants
- Replay page lacks marketing features
- Still ‘new’, so glitches might come up here and there
Pricing
Demio has monthly and annual plans.
It’s not cheap, considering the low number of attendees you are allowed in each plan.
However, you can try it out for free for 14 days and get all Growth plan features and a 25-attendee room size.
Starter Plan: $49/month or $34/month (paid annually) for a 50-attendee room.
Growth Plan: $99/month or $69/month (paid annually) for 150 attendees.
Business Plan: $234/month or $163/month (paid annually) for 500 attendees.
6. Riverside
![15 Best webinar software platforms (ultimate guide for [currentyear]) 8 Riverside - best webinar platforms](https://navid.me/wp-content/uploads/2025/02/Riverside-best-webinar-platforms-1024x472.webp)
coming soon
Riverside is a high quality recording platform for podcasts and video content with local recording, AI-powered editing and automatic transcripts.
7. Ecamm Live
![15 Best webinar software platforms (ultimate guide for [currentyear]) 10 Ecamm Live - best webinar software](https://navid.me/wp-content/uploads/2025/02/Ecamm-Live-best-webinar-software-1024x496.webp)
coming soon
Ecamm Live is an easy-to-use professional live streaming software for Mac. This is what I personally use for all my live streams, and even to record summit interviews with speakers (in crisp 4K quality).
8. WebinarNinja
WebinarNinja is another all-in-one solution that’s become really popular in recent years, especially since it’s used and trusted by big-name brands.
Its main claim to fame is that the platform allows you to create a webinar in just 10 seconds, it’s intuitive UI and step-by-step process being a major feature that makes it stand out among competitors.
As noted above, this is a comprehensive tool, which allows you to create live, automated and hybrid webinars. Unlike many other software, however,
Following are some of the key features:
Key features
- Can create Live, Automated, Hybrid and Serial webinars
- Host can display live polls for audience to answer
- Proprietary hosting for automated webinars
- Email notifications and automation (drip campaigns included)
- Media Library allows you to store images, logos, etc. to use when creating registration and thank you pages.
- Advanced statistics
- Countless built-in integrations + over 1000 more available via Zapier
- Paid-webinar creation
Pros
- UI is modern, clean and very intuitive
- Chat feature is super fast and reliable
- Templated pages are well designed and have a proven track record of converting well
- Virtually no delay in audio and video thanks to Web RTC technology
Cons
- Delay is absent, but some users have reported poor video quality
- “Polls” and “Offers” features can use some improvement
- Webinar run time is limited to 2 hours.
Pricing
WebinarNinja offers a 14-day free trial.
After that, it’s priced in 4 plans, each with their limitations, mainly when it comes to the number of live attendees you can host (all plans come with unlimited recorded webinar attendees).
You can choose to pay monthly or annually (at a discount).
Starter Plan: $49/month or $39/month (billed annually): up to 100 live attendees.
Pro Plan: $95/month or $79/month (billed annually). This plan will allow up to 300 attendees and also allows you to create webinar series and summits. It also includes Facebook Ads tracking.
Plus Plan: $159/month or $129/month (billed annually). With this tier, you can get up to 500 participants and can also create hybrid webinars.
Power Plan: $249/month or $199/month (billed annually): up to 1000 live attendees.
WebinarNinja is an all-in-one platform for live, automated, series, and hybrid webinars with built-in landing pages, email, and engagement tools.
9. GetResponse
GetResponse is generally used by businesses as an email service provider.
However, few people know that it can offer many other marketing tools, such as a webinar platform.
Running webinars with GetResponse is great, especially if your mailing list ‘lives’ on their platform, too. This way, you can schedule webinars for your subscribers, but also follow-up messages, thank you emails and reminders.
Their ‘AutoFunnel’ software is also an interesting option: it’s an automated sales funnel ‘generator’: with it you can build your landing pages, automate your emails, sell your products, recover abandoned orders, and ultimately convert your customers:
Though it was not born as a webinar platform, GetResponse is quite feature-rich:
Key features
- Integrates seamlessly with GetResponse ESP
- URL customization and easy sharing
- Integrated whiteboard
- Polls and surveys
- A/B testing capabilities
- CRM integration
- “Fill-in the blank” invitation and reminder templates
- Advanced stats
Pros
- Great ‘all-in-one’ solution that combines with ESP
- Marketing features are quite advanced
- ‘AutoFunnel’ platform
- Webinar setup takes less than a minute
Cons
- Some essential features are not included in lower pricing plans
- No phone support
Pricing
You can get started with GetResponse for free for 30 days. Their pricing structure varies according to your list size and the billing period you choose.
This is a breakdown of their packages based on a 1000-contacts list, billed monthly:
Basic: $15/month (does not include webinar feature)
Plus: $49/month (includes webinar software with max 100 attendees)
Professional: $99/month (attendees for webinars are capped at 300)
Enterprise: $1,199/month (This is for list sizes that exceed 100k contacts. Attendee limit for webinar feature is 500).
GetResponse is an AI-powered email marketing and automation platform that helps businesses create campaigns, nurture leads, and optimize conversions with AI-driven insights.
10. GoTo Webinar
GoTo Webinar is probably one of the first webinar platforms that hit the internet back in the day when webinars weren’t even popular.
This means they’ve been ‘around the block’ for quite some time, and their tool has been tried and tested so many times, it’s possibly one of the most robust solutions out there.
Until recently, the UI looked a little ‘old-school’, but the platform has recently been redesigned from the ground up, making the tool of choice of many seasoned marketers, as well as many companies and corporations.
The list of GoToWebinar’s features is endless. Let’s look at some of the main ones:
Key features
- Easy webinar setup. Choose a date and time and the system will walk you through the rest
- Custom webinar invitations
- Automated email reminders
- Interactive features that keep the audience engaged throughout the webinar
- Polls and surveys during and post-presentation
- Record events or upload pre-recorded webinars
- Integrations with marketing-automation tools, CRMs and many more
- In-depth attendee reports and event stats
Pros
- One of the most robust solutions out there, especially when handling large audiences
- Video and audio are great quality (HD)
- 24/7 support when needed
- Great features to keep audience engaged and interact with the attendees
- Handles multiple presenters perfectly
Cons
- A little expensive, even at the most basic level
- Lower plans don’t allow for large numbers of attendees
- Webinar recording needs to be converted before it can be used
Pricing
GoToWebinar is definitely a high-end product when it comes to its pricing.
It’s a powerhouse of features and is extremely reliable overall, but its price tag might scare a few people off.
You can test GoToWebinar with a 7-day free trial (with maximum 100 attendees allowed), and you’ll save some money if you choose their annual billing option.
Here is a detailed breakdown of their pricing structure:
Starter Plan: $109/month or $89/month (billed annually): up to 100 participants
Pro Plan: $249/month or $199/month (billed annually): up to 500 participants
Plus Plan: $499/month or $429/month (billed annually): up to 1000 participants
GoToWebinar is a reliable webinar platform for hosting large-scale virtual events, with built-in registration, email automation and analytics.
11. Crowdcast
![15 Best webinar software platforms (ultimate guide for [currentyear]) 15 Crowdcast - best webinar software](https://navid.me/wp-content/uploads/2025/02/Crowdcast-best-webinar-software-1024x558.webp)
If social media and webinar software married and they had a child, that child would be Crowdcast.
The app combines many features you’d normally find in webinar tools with things you’re familiar with on sites like Facebook or Twitter, such as the host having to create a profile that users can ‘like’ or follow.
Crowdcast is definitely unlike any other platforms in this list, but the different angle from which it approaches webinars might well be its unique selling point.
Let’s take a closer look at what Crowdcast can offer in terms of its key features:
Key features
- Web based, no required downloads
- Great design and UI
- HD streaming, usually with no delay
- Advanced engagement features (interactive Q&As, chat and polls)
- Push notifications
- Broadcast to platforms like FB and YouTube Live, Periscope, etc.
- Advanced analytics
- In-app emails to keep in touch with attendees (and increase engagement)
- Can also be used for live online courses and summits
Pros
- Extremely easy to use
- Allows you to create an event in a matter of seconds
- Engagement-enhancing features are top-notch
- Multiple-host and screen-sharing options work great
- Allows you to run paid webinars, Patreon-exclusive events and donation-based broadcasts.
Cons
- Doesn’t allow for much customization of registration, thank-you pages, etc.
- Lacks auto or evergreen webinar functionality
- Duration of events is capped at 2 hours (that’s a deal breaker for me at least when it comest to hosting webinars).
Pricing
You can pay for Crowdcast on a monthly basis or be billed yearly (which will save you 30%).
There are 4 pricing plans in total: as always, the main difference is in the number of attendees you are allowed, but if more people than your plan allows show up to the webinar, Crowdcast will not crash on you. Instead, you will be billed a small extra fee.
The other main difference between the pricing tiers is in the total hours per month you can broadcast for.
Starter Plan: $29/month or $20/month (paid annually). 50+ attendees and 5 hours streaming/month
Lite Plan: $49/month or $34/month (paid annually). 100+ attendees and 10 hours streaming/month
Pro Plan: $89/month or $62/month (paid annually). 250+ attendees and 20 hours streaming/month
Business Plan: $195/month or $139/month (paid annually). 1000+ attendees and 40 hours streaming/month.
Crowdcast is a live video platform for interactive webinars, workshops and Q&As with chat, polls and replays built in.
12. ClickMeeting
This list would not have been complete without an honorable mention of ClickMeeting.
It’s an all-in-one webinar platform that’s used by many marketers and larger companies, and the list of things it can do makes it a serious contender for first place among webinar tools.
What’s even better is that all its features come at a very reasonable price if you choose the right plan: getting started with webinars has never been easier with software like ClickMeeting.
So, features. The list is close to endless. But here are some of the main ones you might want to consider.
Key features
- Automated and evergreen webinars
- Can run paid webinars
- Custom branding
- Customized attendee invitations
- Whiteboard feature
- Streams to Facebook or YouTube Live
- Polls and surveys
- Event-duplicating
- Simultaneous chat translation
- Mobile app
- Advanced analytics and statistics
- CTAs available during and after webinar
Pros
- Extremely feature-rich
- Intuitive and easy interface
- Reasonable pricing that suits all pockets
- Great engagement enhancements
- Works well with large audiences
- Advanced surveys are some of the best in the game
Cons
- Recurring meetings can’t be scheduled
- Screen-sharing feature sometimes not working well
- Long webinars take long to export
Pricing
ClickMeeting can be tested free for 30 days. Otherwise, it charges per month or yearly (which will save you up to -20%).
The price of each plan varies according to the number of attendees you are expecting. For the sake of this review, I have selected a ‘medium-sized’ number (100 people).
ClickMeeting is a browser-based webinar platform for hosting live, automated, and on-demand webinars with built-in marketing and analytics tools.
13. StreamYard
![15 Best webinar software platforms (ultimate guide for [currentyear]) 18 StreamYard - best webinar software platforms](https://navid.me/wp-content/uploads/2025/02/StreamYard-best-webinar-software-platforms-1024x575.webp)
coming soon
StreamYard is a browser based live streaming studio for hosting webinars, interviews and virtual events with multi-guest support, custom branding and streaming to multiple platforms.
14. Zoho Webinar
“Meeting” is Zoho’s webinar software, and is part of a large family of products for online businesses.
Zoho’s aim is that of making webinars extremely affordable, without compromising on the software’s quality and the overall user experience.
This webinar platform’s strongpoints are undoubtedly its design and UI, together with excellent customer support and great engagement-enhancing features.
Key features
- Registration page customization (and full embedding supported)
- Automated email reminders and follow-up
- No software to download. All web-based
- Interactive polls and Q&As
- Presenter-switching
- In-depth reporting and analytics
Pros
- Cheap when compared to similar tools
- Simple and easy to use interface
- Excellent customer support
- Dial-in function for attendees who require it
Cons
- Large numbers of attendees are not supported
- Analytics can be improved
- Automations (apart from email) are not its strong point.
Pricing
Zoho’s webinar platform will set you back $15/host/month. However, this only supports 25 participants. The higher plans support larger numbers, but never over 100 attendees.
Here’s a full breakdown of their pricing structure.
Webinar 25: $15/month paid yearly (up to 25 attendees)
Webinar 50: $23/month paid yearly (up to 50 attendees)
Webinar 100: $31/month paid yearly (up to 100 attendees)
Webinar 250: $63/month (up to 250 attendees).
Zoho Webinar is a browser-based platform for hosting live and on-demand webinars, featuring screen sharing, polls, Q&A sessions, and customizable registration forms.
15. Zoom Webinars
Everyone is talking about (and using) Zoom these days. That’s because it’s reliable, fast and extremely affordable.
But Zoom wasn’t born as a webinar platform. At its core, the software is a video-conferencing tool. Think of it as a glorified (and much more stable) version of Skype. Big corporations use Zoom for their calls all the time.
However, Zoom has recently come out with a solution that’s catered for those who need webinar capabilities. And as you’d expect, they did a great job.
Overall, Zoom webinars are excellent quality and have all the usual features you’d expect, though I must say, they are a little thin when it comes to marketing quirks.
Let’s dive a little deeper into their main features:
Key features
- Great HD video
- Dashboard is extremely easy to use
- Integrates with Google Calendar, iCal and Microsoft Outlook
- Meetings can be backed-up in the cloud
- Several attendees can screenshare at the same time
- iOS and Android app
- Live broadcasting (and connection to Facebook and YouTube live)
- On-demand or recurring webinars
- Support for larger events
- Can integrate with PayPal (through Zapier)
Pros
- Can be used for free (with some limitations)
- Excellent video and audio quality
- Scheduling process is easy and straightforward
- Quickly becoming the go-to software for many
Cons
- Webinar feature is still ‘young’, so there’s still work to be to done to perfect it
- Lacks marketing and sales features
- Lacks automations
- Generally very stable, but some users have reported it crashing sometimes
Pricing
As a regular ‘online meeting’ platform, Zoon has a ‘truly free’ option, though with some limitations. The free plan will allow up to 100 participants and up to 40 minutes duration.
Basic Plan: Free (up to 100 participants, 40 mins cap)
Pro Plan: $14.99/month per host: up to 100 participants, 24 hours cap)
Business Plan: $19.99/month per host, with a minimum 10 hosts required: up to 300 participants. Unlimited video duration
Enterprise Plan: $19.99/month per host, with a minimum 50 hosts required: up to 500 participants. Unlimited video duration.
The dedicated webinar option has to be ‘added’ on to one of Zoom’s regular plans.
The cost for a 1 host webinar with 100 attendees is $40/month/host or $33.33/month/host (paid annually).
The charge increases if you increase the number of participants.
Zoom Webinars is a scalable webinar solution for hosting live, on-demand and hybrid events with registration, Q&A and attendee management.
What are the best free webinar software platforms?
If you’re tight on budget, there are pretty good options out there with which you can create a functioning webinar without having to purchase dedicated software.
Companies like Facebook, YouTube and Instagram all offer live-streaming options, some of which are actually pretty good alternatives (YouTube).
However, always keep in mind that most of these platforms were not specifically built to host webinars, so some features you’d get on a good webinar platform will often be missing.
That being said, let’s have a closer look at the best free webinar software platforms out there:
What is webinar software?
Webinar software is essentially a tool or platform that helps you run online meetings with one or more attendees.
Since there are many moving parts that go into organizing and running an online event such as a webinar, a software tool that’s specifically made for the job offers a list of features that help the creator (“host”) throughout the process.
The best webinar software is able to cater to many needs, including managing and following-up with attendees, offering detailed analytics and displaying calls-to-action so that participants are compelled to buy what the presenter has to offer.
There is a wide variety of webinar software platforms on the market (like WebinarJam, EverWebinar and EasyWebinar), especially since webinars have become increasingly popular in recent years in the online marketing world.
Each has its pros and cons, but the main underlying aim of these tools is that of offering the best user experience for attendees while, at the same time, making it easy for the host to run the meeting and interact with his/her audience.
Benefits of using webinar platforms
The main benefit of using a webinar platform is that most of these software are ‘all-in-one’ products.
Think of a platform such as WebinarJam, for example. You get all the features you need in one place:
Can you imagine having to juggle the various moving parts of running a successful webinar with 3, 4 or even 5 different apps that need to be integrated with one another and most of all, need to work seamlessly together?
A webinar software combines all the functionalities you need in one place. It’s a one-stop-shop where you have all that you need at the touch of a button.
Inexperienced entrepreneurs and marketers often overlook the potential of webinars.
That is a great mistake. Countless success-stories speak of people doubling, tripling or even quadrupling their email list just because of a webinar.
And making five or even six figures in sales from just a small audience, with a well-presented webinar.
Don’t believe those who say that ‘webinars are dead’. They are very much alive, more than they’ve ever been.
Here are some benefits of using webinars in your business:
1. Webinars are the best way to automate and scale your marketing
By implementing one single webinar, you can achieve many different goals, all at the same time.
There must be a reason why over 60% of marketers regularly use webinars in their marketing.
You can build an audience (and an email-list), you can make money and you can serve your people by offering valuable content.
With webinar software, all of this can later be automated, and the sales can come rolling-in even when you sleep. It’s passive income at its best.
2. Webinars will position you as an expert in your field
For your audience, registering for a webinar is a relatively easy process.
But if you think about it, it takes quite a bit of commitment on their part. They need to sign-up, they need to block the time off their calendar to attend, they need to actually show up and most likely take notes.
All of the above means that they believe in what you have to say, but most of all that they respect you and see you as an authority.
3. Webinars will boost your audience’s engagement
With the tools at your disposal that many webinar platforms offer, the level of engagement you’ll get with your audience is unparalleled.
Pools, questions, chat… all of this gives your people a voice and the opportunity to connect with you one-on-one at a personal level, something that not even email marketing can match.
By feeling as though they are “part of the action”, your peeps will see you as a real person.
This builds a very strong bond, and when the time comes, asking for the sale will be much easier.
4. Webinars can help you tap into other people’s audiences
Webinars are not only run for your own audience. You can co-host an event with a friend or even a competitor in the same niche.
This allows you to accomplish all of the points above, but with another group of people who probably didn’t know you before.
If done right, a co-hosted webinar can be an absolute win-win situation for both of you.
Your ‘colleague’ gets valuable content that his/her audience are going to enjoy.
You, on the other hand, get new leads, a boost to your authority in your niche and ultimately, more sales.
5. Webinars can be ‘scaled’ relatively easily
Once you’ve run a few live webinars, you should definitely think about implementing some kind of automation – something that most software featured in this article allows you to do.
Once that is in place, you can really see the benefits of evergreen webinars.
But what’s even more interesting is that you can actually recruit affiliates who can send traffic to the automated webinar for you, this resulting in a constant stream of leads (and sales) for your business.
When you’ve got an army of people eager to promote your training for you, the possibilities are endless!
How To use webinar platforms: Proven tips & strategies that work
Anyone can learn how to use a webinar platform. Anyone can run a live stream.
But not anyone can successfully collect leads and turn those leads into customers.
That’s why – if you want your webinars to be real game-changers each time you run them, you should approach them with a proven plan in mind.
Here are some of my best tips and tricks to make your webinars unforgettable experiences for you and your audience.
1. Don’t skimp on audio and video quality.
We all start somewhere. I know my first live streams were run with a cheap smartphone, a cheap tripod and even cheaper headphones.
But these days, people expect quality. According to stats produced by OutGrow, video is the main part in an overall webinar’s data usage.
This means chats and all the rest are important, but people are there to watch.
Try to be as professional as you can with what you’ve got, and be sure to invest in better equipment as soon as you can.
2. Tailor your webinar specifically to your audience
If you’ve been in business for a while, you probably have a pretty good idea of who your ideal customer is.
If you don’t, use tools like surveys, polls and do some research before you run your first or next webinar. An excellent software for this is SurveyMonkey (or even simply good ol’ Google Forms).
What are the main questions your customer has about your topic?
What are their pain-points?
What would be the ideal solution you could present to them so that they can overcome their problem?
Be sure to address all of these questions in your webinar, and your customer will feel like you’re talking directly to them!
3. Give value, then pitch
Your audience is attending your webinar because they want to learn something.
Don’t forget that.
Most people are used to hearing a pitch at the end of webinars these days, but make sure your presentation is 90% value and 10% pitch.
Ideally, your attendee should be able to walk away from the webinar with a specific solution to his/her problem, even if they haven’t bought your product.
4. Learn from your own webinars
Most webinar platforms these days offer pretty in-depth analytics and stats.
Make sure you look at them closely once the webinar is over.
How many people actually showed-up live?
How many responded to polls and what were their answers?
When did the majority of the people ‘leave’ the webinar?
Look at the data and learn from your mistakes. It will make the next webinar so much better (and a whole lot more profitable).
How to choose the best webinar software for you
The answer to these questions really depends on two main factors: your budget and your long-term plan for your business.
There’s no way you can run a successful webinar without investing in some tool. But that doesn’t mean you need to break the bank.
Keep in mind that a good webinar platform only needs to do a few basic things at its core:
- Get people to sign-up to your webinar
- Send emails to those people
- Deliver your webinar
- Follow up with attendees
This can be done with a very basic tool, and the list above provides many options from which you can choose from.
If, on the other hand, you are more ‘serious’ about using webinars in your marketing and implementing things such as automations, funnels, etc., then… you might want to invest in a more ‘comprehensive’ tool.
Which brings me to the second point: your long-term plan.
Webinars are an incredible way of growing your email list and a great way of selling your products.
A more advanced webinar platform can help you automate many of the steps that are required to make a functioning funnel that brings in money for you on autopilot.
Don’t go crazy when investing in a webinar tool, but don’t undervalue its potential in the long run.
What Is the best pre-recorded webinar software?
Pre-recorded or automated webinars are the ‘Holy Grail’ when it comes to webinars.
The fact that they are recorded allows you to replay the webinar over and over, turning your video into an ‘evergreen’ event your audience can view whenever they want.
This is the very definition of ‘sales on autopilot’, and can really revolutionise your business if implemented well.
Some of the tools in the list above make creating pre-recorded and automated webinars a real breeze, and can also help you in setting up an evergreen funnel your audience can go through once they sign-up for the event.
My recommendation for the best pre-recorded webinar software has to be EverWebinar, the main reason being their automated webinars ‘look and feel’ like a live event.
You set the whole process up once, and you’re good to go. And you can be sure your audience will love the experience and never feel like they were cheated into believing the event was live.
For a full review of
And honorable mention goes to Easy Webinar, which is great but doesn’t quite match the quality of the experience
FAQs about webinar platforms
Below you’ll find some answers to common questions people ask about webinar software platforms.
What is webinar software?
Webinar software is a tool that allows users to host online seminars, meetings, or presentations. It enables audio and video streaming, screen sharing, and audience interaction.
Why should I use webinar software?
Webinar software helps you reach a larger audience, save on travel costs, and engage participants through interactive features like polls and Q&A sessions.
What features should I look for in webinar software?
Important features include video quality, ease of use, audience engagement tools (like chat and polls), recording options, and integration with other platforms.
Can I use webinar software for free?
Many webinar platforms offer free trials or basic plans with limited features. However, for advanced functionalities, paid plans are often required.
How many participants can join a webinar?
The number of participants depends on the software you choose. Some platforms allow hundreds or even thousands of attendees.
Is it easy to set up a webinar?
Yes, most webinar software is designed for easy setup. You typically just need to create an account, schedule your event, and share the link with participants.
How do I promote my webinar?
You can promote your webinar through email marketing, social media posts, blog articles, and by leveraging partnerships or influencers in your niche.
Can I record my webinars?
Yes, most webinar platforms offer recording options so you can save the session for later viewing or share it with those who missed it.
What are some popular webinar software options?
Some of the best webinar software includes Livestorm, WebinarJam, EverWebinar, EasyWebinar, Demio, GoTo Webinar and Riverside Each has its own strengths and weaknesses.
Is technical support available for webinar software?
Most reputable webinar platforms provide technical support via email, chat, or phone to help users troubleshoot any issues they encounter during their webinars.
Final thoughts on the best webinar software
There you have it. My top recommendations and full reviews of the best webinar software out there when it comes to running professional and profitable webinars.
If you’re looking for my absolute top choice and what I use myself for hosting successful webinars, I highly recommend you get started with a 14-day trial of
If you’re looking for a webinar software for recorded or evergreen webinars, I would recommend that you get started with a 14-day trial of
Now I’d like to hear from you….
What’s your experience with hosting webinars? Have you ever run one or are you an experienced marketer that uses them extensively?
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