What types of virtual events are popular for creators?

Virtual summits, webinars, and workshops are the big three types of virtual events I see working best for most creators.

How can marketers benefit from virtual events?

Marketers can use different virtual event types to generate qualified leads, sell digital products, build your brand, and create connections with your audience.

A webinar is like a mini-class online where you teach something specific and usually offer something at the end.

What is a live stream event?

A live stream event is a real-time broadcast where creators share content with viewers via platforms like YouTube or Instagram.

What is a virtual workshop?

A virtual workshop is an interactive session where participants learn skills or concepts through guided activities and discussions.

What tools do I need to host a virtual event?

You typically need a reliable internet connection, a virtual conference platform like Riverside, Livestorm, or Ecamm Live, and tools for presentations or screen sharing.

How do I promote my virtual event?

You can promote your event through social media, email newsletters, blogs, and partnerships with other creators or influencers.

Can I charge for access to my virtual event?

Yes, many creators and marketers charge for access to their virtual events through ticket sales or subscription models.

How do I measure the success of my virtual event?

Success can be measured by attendance numbers, audience engagement during the event, feedback received afterward, and any leads generated.

What is a live cohort?

A live cohort takes a group through a program together over several weeks, with live sessions and real work between them. Everyone starts and finishes at the same time, which keeps people going.

What is a monthly live workshop?

A monthly live workshop is a recurring series: a new hands-on session every month for the same community. It keeps your audience engaged and turns an event into recurring revenue.

19 types of virtual events for creators & marketers in 2026

Q: What are virtual events?

Virtual events are online gatherings where people can connect, learn, and interact through digital platforms.

Discover 19 types of virtual events for creators and marketers in 2026, from summits and webinars to monthly workshops and live cohorts.

by Navid Moazzez·Updated 27.9.2026·9 min read·

19 types of virtual events for creators & marketers in 2026

The online event world has exploded since 2020.

I’ve personally generated millions of dollars and built an email list of tens of thousands from virtual events alone.

But here’s what most people don’t realize.

Not all virtual events are created equal.

Some formats work better for list building. Others are perfect for high-ticket sales. And a few can do both at the same time.

The key is choosing the right type for your goals.

Are you trying to launch a product? Build authority? Generate leads? Scale an existing business?

Your answer determines which virtual event format will work best.

Let me walk you through the 19 most effective types of virtual events you can use right now, including 2 formats I run today.

What are virtual events?

Think of virtual events as online gatherings where people connect without being in the same room. They’re just like regular events but happen on your computer or phone instead.

I’ve seen firsthand how powerful these digital meetups can be for building audiences and making sales. The right type of virtual event can transform your business practically overnight.