50 Top virtual event ideas that actually work in 2025

Discover 50 top virtual event ideas that actually work to build your email list, increase engagement, and generate revenue for your business in 2025.

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34 min read

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Want to create virtual events people actually attend (and rave about)?

You’re in the right place.

I’ve collected 50 virtual event ideas that are crushing it right now.

But these aren’t just any ideas. They’re getting real, measurable results.

One student added 30,000 email subscribers in just 2 weeks with a virtual summit.

Or another who generated $500,000+ in revenue from a single online event.

In this guide, you’ll discover:

  • Pre-event online event ideas that drive massive registration
  • During-event activities that eliminate digital fatigue
  • Post-event strategies that turn one-time attendees into lifelong customers
  • Tech solutions that make your event seamless
  • Monetization methods that work in every niche

Ready to transform your next event with these proven virtual event ideas?

Let’s dive in.

What is a virtual event?

A virtual event is an online experience that brings people together around a shared topic or goal. Unlike in-person events, virtual events happen entirely online, allowing people to participate from anywhere in the world.

Virtual events work for any industry. From health and fitness to marketing, finance, arts, education, and tech – every niche can benefit from the right virtual event format.

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Virtual event ideas for before your summit

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1. Define a strong vision behind your virtual event

One thing that I’m sure that we can both agree on it that there is a lot of noise in the online space.

Fortunately, virtual events naturally stand out more than blog posts or podcast episodes because they are more unique.

But even so, it is essential to define a strong WHY behind your virtual event so that it stands out and attracts your target audience.

You might have a few different virtual event ideas but before you jump into action mode, it’s so important to choose a topic that you are passionate about so that you will see the project through to the finish line. It’s the only way that you will see the results that you deserve.

2. Pick a specific virtual event topic

Even in a crowded market, it’s still possible for your event to be successful.

You may have heard that the “riches are in the niches”, and it’s very true when it comes to virtual events.

One of my students, Steph Gaudreau, was skeptical about creating a virtual event in the very crowded health and fitness space, as you can see by this conversation I had with her.

But she decided to go for it anyway since she knew she could create something better and more unique for her target audience around something I’m very passionate about.

What really set her event apart from everything else out there was her topic.

Instead of going broad and general with a “Fitness Summit”, or just a “Strength Summit” which could appeal to both men and women, she narrowed down her niche even more to focus on strength training for women by women… The Women Strength Summit was born!

That really contributed to Steph’s massive success with her first summit… she was able to grow her email list almost 20,000 highly engaged subscribers, got over 600 all access pass sales and many pre-sales for her coaching program.

Several summit attendees even asked her when the next virtual summit will be, or if she will host an in-person event.

Niching down allows you to target the needs and desires of your audience more specifically. You will also be able to get more opt-ins and sales, and it helps you to position yourself as the go-to expert in your industry much faster than if you go for a broader topic.

Your marketing efforts will be more effective and you’ll be able to communicate more clearly once you have defined your niche.

A virtual event for everyone is really for nobody. Narrow down your niche until it really hurts.

3. Craft a unique hook for your virtual event

Even in a crowded market, it’s still possible for your event to be successful.

Crafting a unique hook for your summit is often overlooked, but it’s crucial if you’d like to experience the same success as the VSM students featured in this post.

Here are a few ideas to help you create a unique spin or hook will help to make your summit stand out:

  • Do something that hasn’t been done before (e.g. largest conference, most speakers, first online event etc.)
  • Invite different speakers than you see on other summits in your niche
  • Create a cool and unique “theme” around your summit 
  • Have a different focus or format of your summit 
  • Become the go-to online event in your industry
  • Look more professional with a better site design

Your hook should flaunt the unique difference of your summit that will help to draw your target audience in. I’d even argue that your hook is even more important than your summit name!

4. Create an irresistible offer for your virtual event

An irresistible offer hones in on exactly what your audience wants and needs so that it is simply too good NOT to purchase and they can’t refuse.

There are a few ways to put together a no-brainer offer, but one of my favorites is to include relevant  bonuses in your All Access Pass that help people to implement the content from the event

You could include:

  • Audio files of sessions
  • Transcripts of sessions
  • PDF Action Guides of sessions
  • Private community or mastermind
  • Live Q&A sessions with you and speakers.
  • Special offers from sponsors or partners.
  • Other bonuses (e.g templates, swipe copy, checklists, cheatsheets, guides)

One of my students, Eric Yang, did this really well with his event for Airbnb hosts.

In addition to the session recordings from the event, he also included several unique bonuses in the All-Access Pass that helped people to take action and get even more value from the event.

Here’s what his bonus package looked like:

Notice the landlord email templates, property cleaning checklist and investment analyzer?

These are very specific bonuses that would help to save event attendees a lot of time and stress, which is what makes them so valuable.

The bonuses you include should help your buyers apply the content shared on your summit in some way so they can get even better results faster.

DON’T just include bonuses for the sake of including more bonuses if they are not related to content on the summit itself. You don’t have to go overboard and include everything you possibly can think of.

5. Plan your virtual event the right way

It’s incredibly important to create a plan for your virtual event and decide on the details how it will run before you jump into action mode.

You don’t need to have a virtual event planner, but you should have a clear outline of what needs to be done and work out a rough timeline for completing everything according to the dates of your event.

When making your plan, you should:

  • Choose your summit dates (and how many days it will be)
  • Work out when your promotion will start
  • Decide how many sessions you’ll have and how many each day
  • Decide on the format of your summit sessions (e.g. interviews or slide presentations, session length)
  • Decide whether your sessions will be live or pre-recorded (I recommend pre-recorded if it’s your first summit to keep things simple)
  • Work out if you’ll need a team to help you (e.g. you might want to hire a virtual assistant, designer or video editor)
  • Work out your production and marketing budget
  • Work out what tools you’ll need
  • Start thinking about how you will promote the summit (e.g. affiliates, blogs, websites, podcasts, paid advertising, contests, email marketing)
  • Clarify your goal for the summit and set “good”, “better” and “best” results to aim for

My students typically take 3-4 months to go from idea to virtual event launch, although this depends a lot on how big you’d like your event to be, whether you’ll be working on it alone or in a team, and how much time you have to dedicate to the project.

Once you are clear about what you need to do, it’s much easier to get started and make your summit become a reality.

It’s also a good idea to create an organized system for everything during this step, before you start creating things and wasting time when you can’t find things again!

I’d recommend setting up a separate folder for your virtual event and creating an ideas document to keep track of your thoughts as you go throughout the planning process.

6. Build authentic, powerful relationships before you need them

Something that I stress over and over again is the importance of building authentic, powerful relationships with influencers before you actually need them.

This is something you can start doing today, even if you’re just starting out without any connections with influencers in your industry.

If you want to host your virtual event in 3-6 months from now, then start by adding value to influencers where you can.

You can begin by making a list of the top influencers in your industry of whom you would like to invite on as guest speakers for your virtual event (most online events tend to have anywhere from 20-30 speakers, so make a list of around 50-100 potential speakers in your industry).

Then, start adding value to them by leaving thoughtful comments on their blogs, sharing their content, interacting with them on social media, leaving a book review, signing up to their email list and replying to their questions, or even being a case study for them (implementing what they teach and sharing the results with them).

Just look for opportunities to help them without expecting anything in return.

Doing this will not only make it easier for the influencers to say to YES to be a speaker on your virtual event, but they will also go out of their way to promote it to their email list and on social media to help you out.

A big ninja trick for getting speakers on board to speak at your virtual event is to send personalized video invitations to them.

Very few people take the time to really do this, besides my Virtual Summit Mastery students of course, but it has a big impact to make your invitation to stand out in their inbox.

One of my non-native English speaking VSM students, Sami Vesamo, hosted a virtual event for the Finnish market in the Finnish language called “Natural Wellness Summit”, and he was actually producer of the online event, but didn’t do the interviews himself (which I thought was very interesting).

He shared shared this with me:

“The biggest benefit of hosting my first virtual event was the network that we built. In addition to the amazing network we built from the virtual event, we were able to get over 5,000 new email subscribers, over 400 all access pass sales and about $6,000 from sponsors. We now have a new very active Facebook group with over 2,500 people and I had a few new coaching clients as well. Following Navid’s Virtual Summit Mastery Method made everything so much easier and faster.”

Sami Vesamo

7. Invite the RIGHT influencers to speak at your virtual event

Work through all the influencers on your list and spend some time to read or listen to their content and get a feel for their work. Are they interesting, entertaining and engaging? Does their message align well with yours?

This is the time to trim down your list by removing anyone who doesn’t feel like is a good fit so that you focus on the quality of speakers.

Decide who will be most valuable for your summit and THEN focus on building a real and genuine relationship with them.

To do this, you can:

  • Research their work
  • Follow them on social media
  • Subscribe to their email list
  • Check out their website
  • See who else they interact with

Also make sure that you think about how their message aligns with your brand. If they are the right fit for YOU, each influencer should complement what you offer.

It’s not about getting the biggest influencer or partner to be part of your virtual event.

It’s all about finding the perfect fit for your virtual event and audience you’d like to attract.

One of the things I teach in my Virtual Summit Mastery Implementation Program is the importance of inviting the RIGHT speakers and partners for your virtual event.

There has to be an alignment between your audience (or the audience you’d like to attract, if you’re still building your list) and the influencer’s audience and message.  

Ask yourself if each speaker really is a good fit for your audience?

Only invite speakers who are very aligned with your message and can provide epic content that will benefit your target audience massively.

Yes, it can be great to get big influencers on board, but only if they are a perfect fit for YOUR summit.

By selecting the right influencers partner with, you’ll be able to get far better results with your virtual event (and other promotions moving forward.)

My VSM student Lisa Edwards, host of the Get Booked Solid Summit (teaching photographers how to get bookings in the slow season) shared:

“Quality over quantity! I’m still THRILLED with the 2,000 registrants from this partner, so I would have still done the same thing, BUT next time perhaps I can find a “big fish” to partner with in the business/marketing side of photography that will be a better fit.”

Now, Lisa still did extremely well with her first virtual summit and was able to get 4,500 new email subscribers and $30,239 in total sales… so you definitely don’t have to get ‘everything’ perfect… she said, “so all-in-all it was a BIG success!”

So the key takeaway here is… Always focus on quality over quantity!

8. Make it a win-win-win for your audience, your speakers… and YOU!

metimes it’s not as easy as simply inviting influencers to speak. At this point, you might be wondering:

HOW they can get them to say YES, especially if you don’t know anybody and you’re unknown?

Spend some time researching speakers so that you can present your offer in a meaningful way. Focus on how you can make it a win-win for you and them. Perhaps you could:

  1. Give them more exposure
  2. Keep promoting them after your summit is over
  3. Association with your other speakers/partners
  4. Give them a bonus commission

There’s no need to pay influencers a big “speaking fee” to speak on your summit. If you position you invitation in the right way, they’ll want to be involved.

The most important thing is to do what you can to make it a huge WIN for your speakers as well. 

VSM Graduate, Caitlin Pyle, is a great example of this. She set out with a goal to help her speakers increase their email lists and she surpassed their expectations… 

Email List Growth Caitlin Pyle Summit Speakers

Here’s what just a few of her event speakers had to say about the event shortly after their sessions went live:

Email List Building Success Story
Email List Building Success Story

It’s safe to say that her Work At Home School event was a massive success. 

She brought in 60K new email subscribers and generated multiple six figures in revenue in just a couple of weeks! 

Check out this video with Caitlin to hear the whole story (it’s pretty incredible!)

9. Have a professional design for your virtual event funnel and website

If you want influencers to be part of your virtual event, let alone share your online event with their audience, then you have to make your virtual event look as good as possible. 

This includes everything from the summit registration page, sales page, inner pages, promotional graphics to the all-access pass membership area. 

You could hire a great designer for thousands of dollars, or do what many of my smart and very successful VSM students do: streamline your efforts by using the professionally designed VSM Website Templates to avoid overwhelm and stress as you’re creating your summit.

Here’s a peek at what you get: 

virtual summit website template

Marie Grace Berg, host of JV Success Summit & Teach & Profit Summit, was struggling to grow her email list and generate real revenue in her business before she hosted her first virtual summit.

Something that really helped Marie successfully launch her first virtual event in only 6 weeks and her second summit shortly afterwards, was the professionally designed VSM Website Template, which includes all the pages you need to run your first (or next) wildly successful virtual event.

“Someone mentioned to me that my summit pages look like a $50,000 design team created them. I just laughed and told them I used Navid’s VSM Website Template, which made everything so much easier.”

Marie Grace Berg

During a conversation with Marie she said:

“I’ve grown my email list from almost nothing to over 10,000 email subscribers and I’ve generated $107k+ in revenue from my two virtual events. I couldn’t have done it without Navid’s proven Virtual Summit Mastery Implementation Program, and his VSM Website Template made everything so much easier so I could host execute faster and get better results in a shorter time period.”

I see way too many virtual events out there that simply don’t look great.

Rather focus on having a great design and making everything look very professional so your virtual event stands out from the crowd.

Fortunately we make this very easy for you in the Virtual Summit Mastery Implementation Program with the VSM Website Templates we provide our students.

10. Don’t stress over the virtual event technology

One of the biggest concerns people have about hosting their own virtual event is how they are going to pull all the pieces together, especially if they’re not a “techie”.

In my premium Virtual Summit Mastery Implementation Program, we give you everything that you need to succeed, with over-the-shoulder tutorials so that you can’t help but succeed.

You don’t necessarily need a dedicated virtual events platform because we can pull all the pieces

You’ll exact templates for all the summit pages – all you need to do is tweak the copy and branding to create your event website. This makes it incredibly fast to pull your website together, without sacrificing on quality design.

What about email automations and communication with your event attendees?

I’ve got you covered there, too. You’ll also get automation templates that they can import directly into your ConvertKit or ActiveCampaign account with one click.

Here’s what one of my students said when they saw how in-depth and well put together the automations are:

automation template testimonial verick wayne min

Verick used the VSM templates and was able to put together an incredible online event for people advertising on social networks, such as with Facebook ads. 

Check out this video case study with Verick to see exactly what he did: 

11. Provide actionable content to get your audience real results

You don’t need a product before you host your first virtual event.

In fact, your virtual event can become your first product that you profit from.

All you need to do is feature influencers and get them to share actionable content.

Focus on making the experience and the education you provide within the summit world class, go beyond the duty of call to ensure you not only meet their expectations but far exceed them.

It’s important that your expert interviews or presentations with the speakers are actionable and the audience can walk away with content that they can implement straight away, especially if you’d like people to purchase an all access pass.

If the speakers feel like they shared their best possible content on your virtual summit, they will also be more likely to promote the event (even if you’re just starting out), to their email list and on social media.

Make sure you don’t go on and on and talk about their story which they shared on 100 other interviews already, but rather jump into the content as quickly as possible.

Augustas Kligys who’s originally from Lithuania (host of European Private Label Summit & Seller Optimization Summit) had no previous experience or connections with influencers in his industry before he started out.

He shared:

“I launched a summit with 26 speakers, got more than 1,500 email subscribers and $15,000 in revenue. I feel that my first summit had good content, but I focused more to make the content even better on my second one, which got 2,150 optins and about $30,000 in revenue. The summit attendees commented how valuable the content on the summit was, and the some of the speakers even sent me messages that they got more business just from being part of it, which felt pretty amazing!”

Augustas Kligys

12. Develop great communication skills 

One of the most important things for a successful virtual summit (and business in general) is to be great at communicating with people, in this case with your speakers and partners. Make it as easy for them as you possibly can!

So what do I mean when I say that you have to be a great communicator?

I’ll let one of my most successful students, Chandler Bolt who hosted the wildly successful Self-Publishing Success Summit which got 30,000 email subscribers and $370k in revenue (and they replicated the success the following year with similar results), explains:

“We followed Navid’s proven VSM method. One of the things was a promotional strategy we used, and we made it REALLY easy for our partners to share the summit. In Navid’s system you create individual speaker images for every speaker and give them pre-written emails they can just swipe and update and send to their lists. They loved that! It got us lots of shares, emails, and it created reciprocity, like Chandler created this for me, I’ve got to at least share it on Facebook and Twitter. It was extra time and work but that helped a ton!”

Chandler Bolt

Hosting virtual events helped Chandler to scale his business massively. He went from stagnant growth to $700K+ in revenue and over 60K subscribers from hosting just two online events. That helped him take his online business from low 6 figures multi 7 figures very quickly.

Check out this case study with Chandler to see exactly how: 

You need to follow up and communicate with your speakers and affiliate partners as often as you can without being pushy… you definitely don’t want to come across this way. 

Find a reason to reach out to them and get them excited to share the summit with their audience, for example when you announce a new speaker, or about how many opt-ins and sales they helped you generate so far.

Get on a call with them if needed and make sure they have everything they need to be successful with the promotion.

Create a promotional calendar for them, and communicate it with them clearly by letting them know the ideal dates to share it with their audience.

This can literally make or break your summit, so make sure you focus on making all aspects of your summit as professional as possible, and treat your summit as a “product launch”.

As another great example, being a great communicator and making it easy for my partners to share the summit with their audience, helped me get 26,070 email subscribers and 2,100+ customers for my most recent virtual summit, List Building School.

13. Help your speakers and partners be as successful as possible

Remember, the success of your speakers and partners is YOUR success, so do everything that you can to help them be successful.

How can you set them up to do as well as possible?

Give them ALL they need, so all they need to do is tweak and post. That way, there won’t be any reason for them not to promote.

Putting together an Affiliate Packet with information about your virtual event so that they are super clear about what is involved and how to promote. You can also provide swipe copy and done-for-you promotional images that they can use to promote

You could provide:

  • Swipe copy for emails
  • Swipe copy for social media posts
  • Promo graphics for social media
  • Anything else you can think of that might help!

14. Automate your virtual event where you can

If there’s one thing that I’ve learned from being involved with hundreds of virtual events, it’s that things can get stressful during the launch. Anything that it is possible to do ahead of time, should be done ahead of time to keep everything running smoothly.

This means that you should be scheduling all your social media and other promotions to go out on time – you can do this weeks before so that during the launch all you need to do is check in to see that everything is going smoothly.

Another big part of automating the delivery of your virtual event is the email communication to your attendees. You can create automations in your email service provider such as ActiveCampaign or ConvertKit.

activecampaign summit automation

17. Start to virtual event affiliate launch 2 weeks before the kick off

Good partners and affiliate promotion is the main (but not only) way many virtual events bring in the majority of their attendees.

I recommend asking your partners to start promoting around 2 weeks before your summit launch.

Make sure that you are communicating clearly with your affiliates from the very beginning so that they know when they should promote, any important dates (kick off, disappearing bonuses price increases etc) and how to contact you if they have any questions.

Keep communicating with speakers and partners frequently during launch and keep them engaged – sometimes they just need a simple reminder to get them to promote!

You can go beyond email, too. You could contact them via:

  • Facebook message
  • Other social media channels
  • Skype
  • Phone
  • Text
  • In-person 
  • Any other way that suits them!

18. Focus on the 80-20 to make your virtual event a big success

There are a lot of different paths to success and none of my successful Virtual Summit Mastery students have followed the EXACT same blueprint to host their virtual event.

Yes, many of the steps they followed are similar but there is one really big thing that you’ve got to consider:

Each topic is nuanced and every audience is unique.

There are MANY possible ways to promote a virtual event but you DON’T have to do everything!

The 80:20 rule applies here. This mean that the majority of your results will probably come from just a few of your efforts.

The best way to make the most of this knowledge is to focus on the 20% of activities that are really going to make a difference and culling the rest. Doing a select few things really well will get the best results!

Choose your highest value activities according to your event topic and audience – what works for one event might be totally different for another.

VSM Graduate, Jared Decamp, is a great example of this. He knew his audience for the Learn Microsoft OneNote Conference well.

Jared Decamp

He knew his audience was most likely to hang out on Twitter.

So he didn’t waste his time on Pinterest. He focused is marketing efforts on Twitter, where his audience was focused.

Twitter probably wouldn’t be the best place to promote for most virtual events but Jared he knew his audience and where he would get the best response, and that is why he experienced more growth from his summit when the promotion period started.

Virtual event ideas for during the summit

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19. Host a live hangout to kick off your virtual event with a big baam!

You put a lot of work into organizing a virtual event. When the launch rolls around, it deserves to kick off with a massive bang!

A good way of doing this is to host a Live Kick Off event the day before the first interviews go first. For example, if your summit is running Monday-Friday, you could do your Kick Off Event on the Sunday night before everything starts.

This is a great opportunity to connect with your summit attendees and offer fast action bonuses for anyone who gets the All-Access Pass while on the hangout. You could even ask speaker if they want to make an appearance or do a Q&A.

It’s worthwhile to set up an automated email sequence to remind your summit attendees about your Kick Off event.

Here’s a peek into the Pre-Summit Phase of VSM Summit Funnel that I recommend to my students who are holding a Live Kick Off session for their virtual event.

Pre summit Phase kick off sequence

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Pro tip: Create multiple pricing tiers to maximize accessibility and revenue.

1. Idea 2

jagjag

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Pro tip: Create multiple pricing tiers to maximize accessibility and revenue.

Online event ideas after the summit

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20. Show gratitude towards your speakers & partners

How can you thank your speakers and partners for their involvement in the event?

Send PERSONAL thank you note to each of the speakers and partners for your virtual event.

This doesn’t have to take a lot of time but will make a HUGE difference to your ongoing relationships with the influencers. 

Here’s an example template that you could use as a base for your thank you notes. All you need to so is tweak a few things to make it unique to them, and you’re good to send it out! 

virtual event thank you note template

If you want to go above and beyond, you could also send them a personalized thank you gift.

In the past, some of my VSM students have reached out to the assistant of top A-Listers that they interviewed to ask what gift they would like for a more personal idea. 

thank you gift a lister assistant

21. Plan continued growth after the virtual event

I can’t think of many other marketing strategies (and business models) that will give you a higher ROI than hosting a virtual event if you do it the right way.

But a very common mistake I see is that people don’t really have a plan after they host their summit.

It’s important to have a plan for after your virtual event to continue to leverage the momentum for consistent business growth.

Think about what’s coming after your virtual event ends NOW so that you can leverage it moving forward.

The month after I hosted my first virtual event, I promoted a relevant affiliate offer to my audience, and generated a total of about $40,000. This was a game changer for me, and I  became the #1 affiliate for that promotion.

You can also plan to be launching a new or existing high-end online course or coaching program in the back-end of the summit or to turn your summit evergreen to generate ongoing opt ins and sales.

Or you could publish a kindle book to become a bestselling author (just repurpose the content from your summit) to further establish yourself as an authority and go-to expert in your industry.

Another great example is Brian Appleton, who is the host of the Insurance Agent Summit and Virtual Advisor Summit. He went from zero to a 6-figure online business in just a short few months after hosting his first summit.

During my conversation after his first summit Brian said:

I’m just blown away by what this summit has created for me, what it has created for my future and for my family. My summit got 3,500 sign ups, 465 sales, $70k in revenue, $20k in sponsorship and I have a $2k a month recurring revenue product.

Brian Appleton

Yes, you can even create a recurring revenue stream from your virtual summit (s) if you have a plan for it. Just like Brian and many others students have done… the opportunities are endless!

2. Leverage virtual events as an entire business model

Virtual events are the most underrated marketing tactic available to businesses today, according to one of the biggest content marketing websites in the world, ConvinceandConvert.com.

Virtual events are more than a tactic or strategy… they can be an entire business model!

There are millions of blogs on the Internet… over a quarter of a million podcasts awaiting you on iTunes… and you probably get at least a few webinar invitations per day sent to your inbox!

But how many people are actually leveraging virtual events?

Not too many at all are doing it well… which is why it’s such an underrated strategy that you must pay closer attention to. If you want to get your business and brand off the ground, or to grow your business faster, summits are the answer.

Think about a virtual summit as a webinar on steroids. You can leverage multiple experts in your industry who will promote your summit to their audience, instead of just one at a time. It’s like influencer marketing at scale!

VSM Graduate Liam Austin from EntrepreneursHQ hosts of several successful virtual summits on different topics EVERY year! 

Moving his business over to a model centered on hosting virtual events transformed his entire business for the better.  The continual influx of new attendees from hosting multiple events gives him an ongoing supply of leads to join his membership site (which also includes all the summits he hosts) and a stable source of  recurring revenue.

“Just commit to doing it and you’ll see a great ROI. My email list has grown from a tiny, not so engaged list to a community of over 70,000 highly engaged subscribers in little over 12 months. My business has grown to multiple 6-figures in revenue because of my virtual summits and it’s only getting better. I am very grateful for everything I learned from Navid’s Virtual Summit Mastery.”

Liam Austin

Bonus tip: Just get started to plan your virtual event today

You don’t have to have everything perfect to get started.

Even if you screw up a few things, it’s very hard to fail when you implement the proven step-by-step Virtual Summit Mastery Method – act before you’re ready and just start now!

Before I hosted my first virtual summit back in 2014, I was struggling to make things happen. Blogging and podcasting didn’t really grow my email list much at all, and I was definitely not generating a lot of money in my business.

I committed to doing the work to host my first summit, and it paid off big time. My first summit enabled me to quit my draining part-time job and move abroad, and it changed my entire business and life to say the least.

Since then I’ve hosted multiple successful virtual summits (most recently List Building School), and grown my email list by 10,000’s of highly engaged people and built a multi 6-figure online business with customers all over the world.

But you know what’s interesting about my success and hundreds of successful VSM students?

You don’t have to get everything perfect and have it all figured out before you get started.

Hint: My premium flagship program Virtual Summit Mastery can help you find success a lot faster, even if there will still be a few bumps along the way.

You just have to get started today and make a commitment to yourself to do the work.

Profitable virtual event topic ideas

coming soon

FAQs about virtual event ideas

Below you’ll find answers to some common questions people ask about virtual event ideas.

What are virtual events?

Virtual events are online experiences where you bring people together around a shared topic or goal. They happen entirely online, allowing people to participate from anywhere in the world.

Why should I host a virtual event?

irtual events let you build massive email lists fast, generate revenue while growing your audience, position yourself as an authority, and reach a global audience from your laptop.

What types of virtual events can I host?

You can host virtual summits, webinars, online workshops, virtual conferences, networking events, live Q&A sessions, product launches, and more.

What are virtual event ideas?

Virtual event ideas are strategies and activities you can use to make your online events more engaging, successful, and profitable for your business.

How do I choose the right ideas for my event?

Choose online event ideas that solve real problems for your audience and align with your event goals. Consider what will keep people engaged and what fits your budget and technical capabilities.

Which ideas work best for first-time hosts?

Start with pre-recorded expert interviews over 3-7 days with a simple premium pass offer. Focus on actionable content from quality speakers rather than trying to go live or use complicated tech for your first event.

How do I make my virtual event stand out from others?

Focus on solving a specific problem for a targeted audience rather than going broad. Choose quality speakers who deliver actionable content, and position your event with a clear unique angle or hook.

How do I know if an idea will work for my audience?

Test online event ideas on a small scale first or ask your audience directly what they want. Look at what works for similar events in your industry and adapt those concepts.

What’s the biggest mistake people make with event ideas

Trying to implement too many ideas at once without mastering the basics first. Focus on executing a few strategies well rather than attempting everything.

How far in advance should I plan my online event ideas?

Start planning your key strategies at least 6-8 weeks before your event. This gives you time to prepare content, test technology, and promote effectively.

Where can I find inspiration for new virtual event ideas?

Study successful online events in your niche, survey your audience about their preferences, follow industry trends, and adapt proven strategies from other industries to your market.

Final thoughts

There you have it: The 50 top virtual event ideas that actually works in 2025.

These aren’t just random topics pulled from thin air.

They’re proven ideas my students and I have used to generate millions in revenue and build massive email lists.

The key is picking the right idea for your niche and audience.

Whether you’re in health, business, education, or any other industry, there’s an idea here that will work for you.

Focus on solving real problems for your audience.

Great virtual events aren’t about fancy production or big budgets.

They’re about delivering value people actually need.

Pick one virtual event idea from this list. Adapt it to your audience. Execute it well.

Your participants will thank you for it.

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