A free website rank checker: the Google keywords a site ranks for, its traffic and authority, and its global rank from two sources.
Type a site, or up to three to compare. I read its global rank from two independent sources and how it moved over 30 days, and for one site, the keywords it ranks for on Google.
Your sites
A website's rank says how popular a site is compared with every other site on the web... and it's the fastest free way to size one up, yours or a competitor's.
This free website rank checker reads two independent rankings: the Tranco list, a research ranking built from five sources, and Cloudflare Radar, built from the DNS lookups Cloudflare sees.
It shows today's rank, how it moved over the last 30 days, and up to three sites side by side.
For one site, it also shows the keywords it ranks for on Google, in any of 21 countries, with the visits each one brings.
I built it because one ranking from one company is easy to misread. When two sources agree, I trust the number... and when they don't, that's worth knowing too.
So here's what a rank means, where these two come from, and how I read them.
TL;DRKey takeaways
What is a website rank?
A website rank is a site's place in a list of sites ordered by popularity.
A rank of 1,000 means the list puts 999 sites ahead of it. So lower is better, and the top sites are names everyone knows.
It's a comparison, not a count of visits.
What the website rank checker shows
- What it shows
- The site's place today, and the date
- Why it matters
- The main number, from five sources combined
- What it shows
- Up or down, in places, since 30 days ago
- Why it matters
- Whether the site is growing
- What it shows
- Its highest place this month
- Why it matters
- Its ceiling, when a day was unusual
- What it shows
- A bucket, like top 500, or an exact rank in the top 100
- Why it matters
- A second opinion from different data
- What it shows
- A chart of every day's rank
- Why it matters
- The shape of the trend
- What it shows
- Up to three sites in one table
- Why it matters
- A quick comparison
- What it shows
- The top 100 keywords a site ranks for in a country, with position, visits, searches, difficulty and cost per click
- Why it matters
- Where its Google traffic comes from
- What it shows
- How many results it holds in the top 3, 4 to 10, 11 to 20 and further down
- Why it matters
- How close it is to page one
- What it shows
- Authority from its backlinks, referring domains and Google visits a month
- Why it matters
- Its search footprint in four numbers
How to check a website's rank
Where the ranks come from
The two rankings are built in very different ways, and that's the point:
- How it's built
- Averages five rankings over 30 days: Chrome's user experience report, Cloudflare Radar, Farsight, Majestic and Cisco Umbrella
- What you get
- An exact rank, every day
- How it's built
- The DNS lookups Cloudflare's 1.1.1.1 resolver sees
- What you get
- A bucket, from the top 200 to beyond the top 200,000, and an exact rank for the top 100
Tranco was made by researchers to be hard to manipulate, which is why it averages so many sources over a month.
A real example: Stripe, PayPal and my own site
I checked three sites on September 29, 2026:
- Tranco rank
- #174
- 30 days earlier
- #163
- Cloudflare Radar
- Top 1,000
- Tranco rank
- #241
- 30 days earlier
- #238
- Cloudflare Radar
- Top 500
- Tranco rank
- #3,715,076
- 30 days earlier
- #3,018,406
- Cloudflare Radar
- Beyond the top 200,000
PayPal ranks higher than Stripe on Tranco. But Cloudflare puts Stripe in its top 500, and PayPal only in its top 1,000.
That's exactly why I show both. Each source sees a different slice of the web, and the truth usually sits somewhere between them.
And my own site? It's a small site on this scale, so its rank moved by about 700,000 places in a month.
At that level, the trend matters more than any one day.
The keywords a site ranks for
A rank tells you how big a site is. Its keywords tell you why.
Pick a country and press Show ranking keywords. You get the 100 keywords that bring the site the most Google visits there, with its position for each and the page that ranks.
Here's stripe.com in the United States, checked on October 1, 2026:
- Position
- 1
- Visits a month
- 212,739
- Searches a month
- 823,000
- Position
- 1
- Visits a month
- 106,191
- Searches a month
- 165,000
- Position
- 1
- Visits a month
- 8,285
- Searches a month
- 27,100
- Position
- 1
- Visits a month
- 4,055
- Searches a month
- 8,100
- Position
- 3 (up 14)
- Visits a month
- 3,510
- Searches a month
- 201,000
Stripe ranks for 123,548 keywords in Google's top 100 there, and they bring about 658,000 visits a month.
Most of those visits come from people searching the brand itself. The interesting row is the last one: a guide page that climbed 14 places for a keyword searched 201,000 times a month.
That's how I read any site's keywords. The brand searches show its size, and the non-brand ones show which pages are winning.
The numbers come from DataForSEO's keyword database, and visits are estimates from each position and its search volume. They cost me money, so each visitor gets three sites a day, and a site anyone checked this week shows at once.
Why two rankings disagree
Each ranking counts something different.
Cloudflare only sees the lookups that go through its own resolver, so it leans toward people and apps that use 1.1.1.1.
Tranco mixes five sources, including one built from links between sites, so a site with lots of links can rank higher there than its visits alone would put it.
So when they disagree, I don't pick one... I read it as a range.
How to read a 30-day trend
A few places up or down means almost nothing for a big site. Stripe moving from #238 to #241 is noise.
For a smaller site, bigger swings are normal, because a small change in visits moves it past a lot of other sites.
What I look for is a steady direction over the month. A line that keeps climbing is a site that's growing.
What a rank can't tell you
A rank doesn't say how many visits a site gets, where they come from, or which pages they land on.
It also can't rank what isn't in the lists it's built from, so a brand new or very small site may show as not ranked.
For visit estimates from Google, use the keywords part: it adds up the visits from every keyword a site ranks for.
How I use it
Pro tip Before you pitch a guest post or a partnership, check the site's rank next to yours. It tells you in seconds whether you're talking to a bigger audience or a similar one.
Mistakes to avoid
- Reading a rank as a visit count
- Judging a site by one day's rank instead of the month
- Comparing a Tranco rank with a Radar bucket as if they were the same scale
- Worrying about small moves for a big site
- Expecting a small site to have a precise rank
Who is the website rank checker for?
It's for anyone who wants to know how big a site is, fast:
- How to host a virtual summit – summit hosts sizing up partner and speaker sites
- How to make money blogging – bloggers checking a sponsor's or an affiliate's site
- Domain age checker – anyone who wants the site's history too
- Backlink checker – anyone who wants to see why a site ranks where it does
- SEO checker – site owners who want every check on a page
And if you track your own site, check it on the same day each month, so the numbers compare.
After you check a website's rank
| Tool | Use it when |
|---|---|
| Domain age checker | You want to know how old the site is, and if it changed hands |
| Backlink checker | You want to see the links behind a site's rank |
| Keyword generator | You want the searches a site could rank for |
| Domain checker | You want the domain's full health check |
More on a site
Website Rank Checker FAQs
Questions about website rank? Here's what to know.
It's where a site stands among all sites, by popularity.
A lower number means a more popular site.
Type the site into the checker above.
You get its Tranco rank, its 30-day change and its Cloudflare Radar bucket.
No, it's a rank, not a visit count.
It tells you how a site compares, not how many people visit.
It's a research ranking that averages five sources over 30 days.
It's built to be hard to manipulate, and it updates every day.
It's Cloudflare's own ranking, from the DNS lookups its 1.1.1.1 resolver sees.
It groups sites into buckets, with an exact rank for the top 100.
They count different things, from different data.
Read the two as a range rather than picking one.
It isn't in the lists Tranco is built from yet.
That's normal for a new or small site.
Tranco publishes a new list every day.
The chart shows the last 30 days of it.
Yes, type up to three sites split by commas.
They show side by side, with each one's 30-day change.
The ranks are free, with no sign-up.
The keywords are paid data, so each visitor gets three sites a day.
Check one site, pick a country, and press Show ranking keywords.
You get its top 100 keywords there, with position, visits, searches, difficulty and cost per click.
They come from DataForSEO's keyword database, for Google in the country you pick.
Visits are estimates from each position and how often the keyword is searched.
Press CSV for every keyword, with its page and 12 months of searches.
The file opens in any spreadsheet.
I did. I'm Navid Moazzez, and I made the website rank checker as one of my free tools on navid.me.
You can read more about me.
Navid Moazzez
AI business strategist & AI OS builder
Navid Moazzez helps creators and founders master AI and build their own AI Operating System (AI OS) to automate their business and life.
Navid.me is reader-supported. When you buy through links on this site, I may earn an affiliate commission. Learn more.
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