The Saturday Essay

The Saturday Essay

byJustin Welsh

Justin Welsh's Saturday essay on working independently — audience, systems, and the trade-offs that come with running things yourself.

Justin WelshWeekly200K+ subscribersKKit (formerly ConvertKit)
Navid MoazzezCurated by Navid Moazzez·Updated Sept 30, 2026·1 min read·

The Saturday Essay lands once a week and does one thing properly rather than several things briefly. Justin Welsh writes about independent work: building an audience, systems that hold up without a team, and turning both into revenue.

It was called The Saturday Solopreneur until the framing widened. The subject is now less about the label and more about the arrangement — living and working on your own terms, whatever the business is called.

Welsh has built a genuinely large solo business and writes from inside it, so the constraints he designs around match his readers'.

The Saturday Solopreneur is a very popular creator newsletter that breaks down solopreneur business building through Justin Welsh’s proven frameworks. Each Saturday, readers receive systems developed during Justin’s journey to $5M+ in online business revenue. His approach transforms business concepts into actionable steps.

Solo creators who want to build profitable online businesses without the overwhelm.

Justin provides specific frameworks for one-person businesses instead of generic advice.

Navid Moazzez

AI business strategist

Navid Moazzez helps creators and founders master AI and build their own AI Operating System (AI OS) to automate their business and life.

Navid.me is reader-supported. When you buy through links on this site, I may earn an affiliate commission. Read the affiliate disclaimer.

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