Top 49+ Social media AI influencers
AI social media influencers
Browse top AI influencers
This is a list of the top {name} AI influencers.
In fact, it has 49 of them, with Navid's picks first.
So if you want to see what AI influencers look like in {name}, you'll love this list.
AI social media influencers
Here's what's inside:
- Miquela by Trevor McFedries and Sara DeCou
- Aitana Lopez by Ruben Cruz
- Alara
- Ana Zelu by Pero Mikulic
- Any Malu by Marcelo Pereira
- APOKI
- Arbie Seo by Aelke Mariskha
- Aria
- Bermuda
- Blawko
- CB by Grupo Casas Bahia
- Chloe VS History
- Deanna Ritter
- Granny Spills by Eric Suerez and Adam Vaserstein
- Guggimon by Paul Budnitz
- Hatsune Miku
- imma
- Janky by Paul Budnitz
- John Pork by Anonymous
- K/DA
- Kai Wing
- Kenza Layli by Myriam Bessa
- Kyra
- Layla
- Lentari van Lorainne
- Leya Love by Annika Kessel and Bruno Stettler
- Lu do Magalu by Magazine Luiza
- Meka by Brandon Le and Anthony Martini
- Mia Zelu by Pero Mikulic
- Milla Sofia
- Minnie Mouse by Walt Disney and Ub Iwerks
- Naina by Abhishek Razdan
- Nina Rose by Yi Wong
- Nobody Sausage by Kael Cabral
- Noodle and Bun
- noonoouri by Joerg Zuber
- Parker
- Polar by TheSoul Publishing
- Puff Puff
- Qai Qai by Alexis Ohanian
Each one comes with what it covers and who it's for.
What are the best social media AI influencers?
Here's the list at a glance.
- Created by
- Trevor McFedries and Sara DeCou
- Audience
- 2.5M
- Created by
- Ruben Cruz
- Audience
- 419.4K
- Created by
- Audience
- 724K
- Created by
- Pero Mikulic
- Audience
- 309K
- Created by
- Marcelo Pereira
- Audience
- 668K
- Created by
- Audience
- 119K
- Created by
- Aelke Mariskha
- Audience
- 2M
- Created by
- Audience
- 1M
- Created by
- Audience
- 198K
- Created by
- Audience
- 109K
- Created by
- Grupo Casas Bahia
- Audience
- 4.6M
- Created by
- Audience
- 1.1M
- Created by
- Audience
- 654K
- Created by
- Eric Suerez and Adam Vaserstein
- Audience
- 2.1M
- Created by
- Paul Budnitz
- Audience
- 1.2M
- Created by
- Audience
- 255K
- Created by
- Audience
- 378K
- Created by
- Paul Budnitz
- Audience
- 930K
- Created by
- Anonymous
- Audience
- 433K
- Created by
- Audience
- 437K
- Created by
- Audience
- 217.5K
- Created by
- Myriam Bessa
- Audience
- 162K
- Created by
- Audience
- 244K
- Created by
- Audience
- 409K
Lentari van Lorainne- Created by
- Audience
- 320K
Leya Love- Created by
- Annika Kessel and Bruno Stettler
- Audience
- 497K
Lu do Magalu- Created by
- Magazine Luiza
- Audience
- 9.5M
Meka- Created by
- Brandon Le and Anthony Martini
- Audience
- 149K
Mia Zelu- Created by
- Pero Mikulic
- Audience
- 286K
Milla Sofia- Created by
- Audience
- 682K
Minnie Mouse- Created by
- Walt Disney and Ub Iwerks
- Audience
- 891K
Naina- Created by
- Abhishek Razdan
- Audience
- 369K
Nina Rose- Created by
- Yi Wong
- Audience
- 401K
Nobody Sausage- Created by
- Kael Cabral
- Audience
- 7.3M
Noodle and Bun- Created by
- Audience
- 874K
noonoouri- Created by
- Joerg Zuber
- Audience
- 458K
Parker- Created by
- Audience
- 128K
Polar- Created by
- TheSoul Publishing
- Audience
- 6.6M
Puff Puff- Created by
- Audience
- 2.4M
Qai Qai- Created by
- Alexis Ohanian
- Audience
- 325.1K
Top 40 social media AI influencers
1. Miquela by Trevor McFedries and Sara DeCou
Lil Miquela is a virtual influencer built by the Los Angeles startup Brud, with 2.5 million Instagram followers and a real music catalogue. She has modelled for Prada and Calvin Klein, and Time named her one of the 25 most influential people on the internet.
Created by: Trevor McFedries and Sara DeCou
Audience: 2.5M
Platforms: x, tiktok, spotify, youtube, facebook, instagram, applemusic, soundcloud
Visit Miquela's website · More about Miquela
2. Aitana Lopez by Ruben Cruz
Aitana Lopez is a pink-haired AI model created in 2023 by designer Ruben Cruz and his Barcelona agency The Clueless, who built her after growing tired of working with human influencers. She posts fitness, gaming and fashion content, and Cruz has reported earnings of around 3,000 euros a month, rising to 10,000 in the best months.
Created by: Ruben Cruz
Audience: 419.4K
Platforms: x, tiktok, youtube, instagram
3. Alara
Alara is a Turkish virtual persona posting as a virtual girl and Unreal star, and one of the largest in this directory at over 700,000 followers. She runs a YouTube channel alongside Instagram and takes contact directly by email.
Audience: 724K
Platforms: youtube, instagram
4. Ana Zelu by Pero Mikulic
Ana Zelu is an openly labelled AI character posting fashion and travel imagery, managed by ZELU House. The German studio licenses her to brands on scoped usage rights while keeping the character and the production files, and runs her alongside her sister persona Mia Zelu.
Created by: Pero Mikulic
Audience: 309K
Platforms: threads, instagram
5. Any Malu by Marcelo Pereira
Any Malu is a Brazilian animated YouTuber who first appeared in August 2015 and grew from a character into a transmedia franchise. She has her own series, O Mundo Sem Filtro de Any Malu, running on Cartoon Network Brasil and HBO Max, which makes her one of very few virtual influencers with a television show of her own.
Created by: Marcelo Pereira
Audience: 668K
Platforms: x, youtube, facebook, instagram
Visit Any Malu's website · More about Any Malu
6. APOKI
APOKI (아뽀키) is a Korean virtual singer and dancer managed by VV Entertainment, with releases through Sony Music Solutions. Her latest single is Miracle.
Audience: 119K
Platforms: instagram
7. Arbie Seo by Aelke Mariskha
Arbie Seo is an Indonesian virtual idol, a digital metahuman presented as a sixteen year old from Bandung who represents Sundanese culture and will never age. She was created from late 2022 by Aelke Mariskha, a Bandung actress and graphic designer, and is produced by G Studios using Unreal Engine metahuman modelling with motion capture. Her voice, lyrics and mixing come from human creators in the Indonesian film and music industries.
Created by: Aelke Mariskha
Audience: 2M
Platforms: tiktok, instagram
8. Aria
Aria is a virtual persona posting beauty and lifestyle imagery under the line beauty will save the world, with a million followers across nearly two thousand posts. Nothing about who runs the account or where it is based is published anywhere, and her own site is a link page rather than a studio site.
Audience: 1M
Platforms: threads, instagram
Visit Aria's website · More about Aria
9. Bermuda
Bermuda is a virtual persona from Brud, the studio behind Miquela. She was introduced as Miquela's rival in a staged 2018 account takeover, then written back in as her sister.
Audience: 198K
Platforms: instagram
10. Blawko
Blawko is a virtual persona from Brud, the studio behind Miquela and Bermuda, posting as a tattooed character living low-life and high-tech in Los Angeles. His account points followers to Miquela's Villa M project.
Audience: 109K
Platforms: instagram
Visit Blawko's website · More about Blawko
11. CB by Grupo Casas Bahia
CB is the virtual mascot of Casas Bahia, the Brazilian furniture and appliance chain founded in 1952 by Polish immigrant Samuel Klein and now part of Grupo Casas Bahia. He fronts the retailer's social channels and its banQi payments app.
Created by: Grupo Casas Bahia
Audience: 4.6M
Platforms: instagram
Visit CB's website · More about CB
12. Chloe VS History
Chloe VS History is a time travelling history persona built by Utopai Studios and powered by their PAI Pro system. Her YouTube channel opened in August 2025 and has already passed 25 million views across 54 videos, and she is represented for brand work by Underscore Talent.
Audience: 1.1M
Platforms: youtube, instagram
Visit Chloe VS History's website · More about Chloe VS History
13. Deanna Ritter
Deanna Ritter is a virtual persona billing herself as America's favorite virtual girl, and one of the largest AI influencer accounts on Instagram at over 650,000 followers. She posts lifestyle imagery across Instagram, Threads and Facebook.
Audience: 654K
Platforms: tiktok, threads, facebook, instagram
14. Granny Spills by Eric Suerez and Adam Vaserstein
Granny Spills is an AI persona presented as a glamorous grandmother in pink designer outfits handing out blunt life advice, spilling tea and designer receipts since 1950. She was built in 2025 by Eric Suerez and Adam Vaserstein of Blur Studios using Google's Veo video model, with scripts drafted in Claude, and each video takes them five to ten minutes to make. TIME reported she passed a million Instagram followers within weeks of launching.
Created by: Eric Suerez and Adam Vaserstein
Audience: 2.1M
Platforms: instagram
15. Guggimon by Paul Budnitz
Guggimon is a horror-obsessed fashion rabbit and one of the two Superplastic characters, managed by @superplastic and paired with Janky. Designer toys, animation and brand collaborations with Gucci and Fortnite.
Created by: Paul Budnitz
Audience: 1.2M
Platforms: instagram
16. Hatsune Miku
Hatsune Miku is a Vocaloid singing voice released by Crypton Future Media in 2007. This is her official global Instagram, run by Crypton. Voice synthesis software rather than AI.
Audience: 255K
Platforms: instagram
17. imma
imma is a Tokyo virtual model built by Aww Inc., a CGI head composited onto photographed bodies. She has worked with Porsche Japan, IKEA, Dior, Puma, Nike and Calvin Klein.
Audience: 378K
Platforms: instagram
18. Janky by Paul Budnitz
Janky is one of the two Superplastic characters, managed by @superplastic and paired with Guggimon. Designer toys, animation and brand collaborations.
Created by: Paul Budnitz
Audience: 930K
Platforms: instagram
19. John Pork by Anonymous
John Pork is a virtual character with a photorealistic pig's head on a human body, made by an artist who started the design in 2017, posted the first image in 2018 and has stayed anonymous ever since to keep the mystery. He became a mass meme in March 2023 when a TikToker overlaid an incoming call graphic on one of his selfies, spawning the John Pork is calling trend and a death hoax days later, and the hashtag reached around 900 million views. His merchandise site is run by BYTETRIBE, a Portuguese company trading as AVASCOT.
Created by: Anonymous
Audience: 433K
Platforms: instagram
Visit John Pork's website · More about John Pork
20. K/DA
K/DA is a virtual pop group built from League of Legends champions by Riot Games, voiced by real singers including Madison Beer, Miyeon and Soyeon of (G)I-DLE, and Jaira Burns. The Pop/Stars video was hand-keyframed by Fortiche with no motion capture.
Audience: 437K
Platforms: instagram
Visit K/DA's website · More about K/DA
21. Kai Wing
Kai Wing is a Hong Kong AI artist posting generated visual work across Instagram, X and YouTube. He is the lead organiser of Epic World AI Art, and links out to prints and commissions through his own page.
Audience: 217.5K
Platforms: x, youtube, instagram
Visit Kai Wing's website · More about Kai Wing
22. Kenza Layli by Myriam Bessa
Kenza Layli is a Moroccan AI persona built by Phoenix AI, founded by Myriam Bessa. She won the first Miss AI title at the World AI Creator Awards in 2024, and posts in Arabic, French and English about Moroccan culture and women in tech.
Created by: Myriam Bessa
Audience: 162K
Platforms: tiktok, instagram
23. Kyra
Kyra is India's first AI influencer, built by the Mumbai studio Top Social India. She pitched on Shark Tank India and has run campaigns for brands including Amazon India and Boat.
Audience: 244K
Platforms: threads, instagram
24. Layla
Layla is an AI trip planner that works as a persona on Instagram, taking a description of the trip you want and building it. The account claims more than 1.7 million trips planned, and unlike most personas here she is a working product rather than a character, running at layla.ai.
Audience: 409K
Platforms: threads, instagram
Visit Layla's website · More about Layla
25. Lentari van Lorainne
Lentari van Lorainne is an AI-generated virtual idol from the Indonesian studio Imagine8, launched in 2023 and billed as the first virtual idol from Indonesia. She posts daily-life, gym and food content with a fictional Indonesian-Dutch backstory, and has been the subject of an academic paper on hyperreality in Jurnal Interaksi.
Audience: 320K
Platforms: instagram
More about Lentari van Lorainne
26. Leya Love by Annika Kessel and Bruno Stettler
Leya Love is a virtual ambassador for Planet Earth working on nature and oneness, built by Cosmiq Universe. She is also OpenArt's ethics ambassador and has her own chat at chat.leyalove.com.
Created by: Annika Kessel and Bruno Stettler
Audience: 497K
Platforms: tiktok, facebook, instagram
Visit Leya Love's website · More about Leya Love
27. Lu do Magalu by Magazine Luiza
Lu do Magalu is the virtual influencer for Brazilian retailer Magazine Luiza. She makes content and sells through WhatsApp, and is the most followed virtual influencer in the world.
Created by: Magazine Luiza
Audience: 9.5M
Platforms: instagram
28. Meka by Brandon Le and Anthony Martini
Meka is a virtual rapper who describes himself as a "robot rapper not accepted by this world". Signed by Capitol Records in August 2022 and dropped nine days later. The AI claims around him were later contradicted by the human rapper who performed the vocals.
Created by: Brandon Le and Anthony Martini
Audience: 149K
Platforms: instagram
29. Mia Zelu by Pero Mikulic
Mia Zelu is an AI character run by ZELU House, the German studio that also operates Ana Zelu. She went viral during Wimbledon in 2025 and was written up by the New York Times, the Financial Times and the Telegraph, and she releases music alongside the travel and lifestyle imagery.
Created by: Pero Mikulic
Audience: 286K
Platforms: spotify, instagram
30. Milla Sofia
Milla Sofia is a Finnish virtual artist who began as an AI model and has moved into AI-assisted music and cinematic visuals. Built with Stable Diffusion and self-trained models by an anonymous creator.
Audience: 682K
Platforms: threads, instagram
31. Minnie Mouse by Walt Disney and Ub Iwerks
Minnie Mouse is an animated character created by Walt Disney and Ub Iwerks, who debuted in Steamboat Willie on 18 November 1928. The Instagram account is an official Disney brand channel rather than an influencer, launched in March 2019 and posting illustrated and animated content in character.
Created by: Walt Disney and Ub Iwerks
Audience: 891K
Platforms: instagram
32. Naina by Abhishek Razdan
Naina is billed as India's first AI superstar, working as an actor, influencer and fashionista. Built by Avtr Meta Labs, she won NDTV WhosThat360 AI Creator, Midday Showbiz AI Influencer and International Iconic AI Influencer, all in 2024.
Created by: Abhishek Razdan
Audience: 369K
Platforms: instagram
33. Nina Rose by Yi Wong
Nina Rose is an AI avatar created and operated by Yi Wong, who says so openly in her own captions, writing that she built Nina with no face, no camera and no prior experience. The videos are AI generated talking head clips staged as podcast interviews, one of which has around 34 million plays, and the account sells a course called The Viral Podcast Formula.
Created by: Yi Wong
Audience: 401K
Platforms: instagram
34. Nobody Sausage by Kael Cabral
Nobody Sausage is a 3D-animated character created by Brazilian animator Kael Cabral in 2020, built from five tube shapes as a personal animation exercise. He posts short dance and comedy clips and has taken brand work with Netflix, Adidas, Hugo Boss and Louboutin, plus a Lotte Duty Free campaign in Seoul that became his first offline exhibition.
Created by: Kael Cabral
Audience: 7.3M
Platforms: instagram
35. Noodle and Bun
Noodle and Bun are an animated duo posting to nearly 900,000 followers across Instagram, TikTok and X. They run their own merchandise store rather than taking brand deals, which is unusual for a character account of that size.
Audience: 874K
Platforms: x, tiktok, instagram
Visit Noodle and Bun's website · More about Noodle and Bun
36. noonoouri by Joerg Zuber
noonoouri is a stylised digital fashion artist signed to IMG Models worldwide and to Warner Music Germany as a recording artist. Created by Joerg Zuber of Opium Effect in Munich.
Created by: Joerg Zuber
Audience: 458K
Platforms: instagram
37. Parker
Parker runs a YouTube channel explaining AI, started in August 2023 with the stated aim of learning it and passing the knowledge on. The channel has passed 128,000 subscribers and 4.9 million views across 64 videos.
Audience: 128K
Platforms: youtube
38. Polar by TheSoul Publishing
Polar is a virtual pop artist created by TheSoul Publishing, the Cyprus studio behind 5-Minute Crafts and Bright Side, and announced in September 2021 as its first digital music artist. She is a CGI avatar with turquoise hair and a face mask who releases dance pop and phonk through the company's own label, and performs concerts inside games including Avakin Life and Roblox. Her 2025 single Hearts Accelerating was made with the Russian rave band Little Big.
Created by: TheSoul Publishing
Audience: 6.6M
Platforms: spotify, youtube, instagram
39. Puff Puff
Puff Puff is a penguin character posting to 1.5 million followers on Instagram and 866,000 subscribers on YouTube, where the channel has passed 267 million views. The character sells its own toy rather than running brand deals, and releases music on Spotify.
Audience: 2.4M
Platforms: tiktok, spotify, threads, youtube, instagram
Visit Puff Puff's website · More about Puff Puff
40. Qai Qai by Alexis Ohanian
Qai Qai began as Olympia Ohanian's doll and was turned into an animated character by her parents Serena Williams and Alexis Ohanian. She dances, releases music and has appeared in campaigns aimed at children.
Created by: Alexis Ohanian
Audience: 325.1K
Platforms: x, spotify, youtube, instagram, applemusic
FAQs about social media AI influencers
The questions people ask most about social media AI influencers.
Lil Miquela and Lu do Magalu have held the top two spots for years, both well past ten million followers. Lu is the outlier of the whole category: she is a Brazilian retailer's mascot who outgrew every independent virtual influencer built after her.
We read it off the live profile rather than trusting a press release, and we date the check on the profile page. Follower numbers in news coverage of virtual influencers are often years stale, and a persona that stopped posting in 2021 still shows its peak number.
The ones at this size do. Prada, Calvin Klein, Samsung and BMW have all run campaigns with virtual personas. Below roughly 100,000 followers the money is thin, which is part of why this page starts there.
Final thoughts on social media AI influencers
The best social media AI influencer is the one you come back to. Pick 2 or 3 from this list, give them a month, and keep the ones you look forward to.
Navid Moazzez
AI business strategist & AI OS builder
Navid Moazzez helps creators and founders master AI and build their own AI Operating System (AI OS) to automate their business and life.
Navid.me is reader-supported. When you buy through links on this site, I may earn an affiliate commission. Learn more.
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