13 best personal branding blogs to follow
Your personal brand is your biggest asset online. These blogs teach you how to build one that opens doors and attracts opportunities.
Find blogs worth following by topic and by who writes them. Navid's picks come first, and each one opens its own page.
This is a list of the best personal branding blogs.
In fact, it has 13 of them, with Navid's picks first.
So if you want personal branding blogs worth your time, you'll love this list.
Your personal brand is your biggest asset online. These blogs teach you how to build one that opens doors and attracts opportunities.
Here's what's inside:
- Copyblogger by Copyblogger
- Dan Koe by Dan Koe
- David Perell by David Perell
- HubSpot Blog by HubSpot
- Justin Welsh by Justin Welsh
- Luisa Zhou by Luisa Zhou
- Navid Moazzez by Navid Moazzez
- Rory Vaden by Rory Vaden
- Ship 30 for 30 by Ship 30 for 30
- Smart Passive Income by Pat Flynn
- The {grow} Blog by Mark Schaefer
- The Futur by Chris Do
- Youpreneur by Chris Ducker
Each one comes with what it covers and who it's for.
What are the best personal branding blogs?
Here's the list at a glance.
- Writer
- Copyblogger
- Topic
- Writing, Marketing
Dan Koe- Writer
- Dan Koe
- Topic
- Personal branding, Creator economy
- Writer
- David Perell
- Topic
- Writing, Personal branding
HubSpot Blog- Writer
- HubSpot
- Topic
- Marketing, Business
Justin Welsh- Writer
- Justin Welsh
- Topic
- Personal branding, Creator economy
- Writer
- Luisa Zhou
- Topic
- Personal branding, Business
Navid Moazzez- Writer
- Navid Moazzez
- Topic
- Creator economy, Personal branding
Rory Vaden- Writer
- Rory Vaden
- Topic
- Personal branding
- Writer
- Ship 30 for 30
- Topic
- Writing, Personal branding
Smart Passive Income- Writer
- Pat Flynn
- Topic
- Creator economy, Business
The {grow} Blog- Writer
- Mark Schaefer
- Topic
- Marketing, Personal branding
The Futur- Writer
- Chris Do
- Topic
- Design, Business
Youpreneur- Writer
- Chris Ducker
- Topic
- Personal branding, Business
Top 13 personal branding blogs
1. Copyblogger by Copyblogger
Copywriting and content marketing, the site that named the category.
Visit Copyblogger · More about Copyblogger
2. Dan Koe by Dan Koe
Positioning, focus and the solopreneur path, written philosophically.
Visit Dan Koe · More about Dan Koe
3. David Perell by David Perell
Writing online as a craft and a career, from the Write of Passage founder.
Visit David Perell · More about David Perell
4. HubSpot Blog by HubSpot
The largest marketing blog on the web, covering inbound, sales and service.
Visit HubSpot Blog · More about HubSpot Blog
5. Justin Welsh by Justin Welsh
Building a one-person business on LinkedIn and X, with the actual playbook.
Visit Justin Welsh · More about Justin Welsh
6. Luisa Zhou by Luisa Zhou
Attracting high-paying clients and turning expertise into a service business that scales.
Visit Luisa Zhou · More about Luisa Zhou
7. Navid Moazzez by Navid Moazzez
Navid's own writing on building an audience, running a lean business and working with AI.
Visit Navid Moazzez · More about Navid Moazzez
8. Rory Vaden by Rory Vaden
Finding the problem you solve, then building trust and reputation around it.
Visit Rory Vaden · More about Rory Vaden
9. Ship 30 for 30 by Ship 30 for 30
Short-form online writing habits, taught as a repeatable system.
Visit Ship 30 for 30 · More about Ship 30 for 30
10. Smart Passive Income by Pat Flynn
Pat Flynn's long-running archive on audience building, courses and honest income reporting.
Company: SPI Media
Visit Smart Passive Income · More about Smart Passive Income
11. The {grow} Blog by Mark Schaefer
Mark Schaefer on marketing strategy, personal brand and where attention is actually going.
Visit The {grow} Blog · More about The {grow} Blog
12. The Futur by Chris Do
Chris Do on pricing creative work, positioning and running a design business.
Company: The Futur
Visit The Futur · More about The Futur
13. Youpreneur by Chris Ducker
Chris Ducker on building a business around your name — positioning, authority and audience.
Company: Youpreneur
Final thoughts on personal branding blogs
The best personal branding blog is the one you come back to. Pick 2 or 3 from this list, give them a month, and keep the ones you look forward to.
Navid Moazzez
AI business strategist & AI OS builder
Navid Moazzez helps creators and founders master AI and build their own AI Operating System (AI OS) to automate their business and life.
Navid.me is reader-supported. When you buy through links on this site, I may earn an affiliate commission. Learn more.
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