25 best writers to follow
Explore the writers worth following. Every profile links to where they publish, the tools they use and the other categories they appear in.
Find creators and founders worth following by topic and platform. Navid's picks come first, and each one opens a page with everything about them.
This is a list of the best writers.
In fact, it has 25 of them, with Navid's picks first.
So if you want writers worth your time, you'll love this list.
Explore the writers worth following. Every profile links to where they publish, the tools they use and the other categories they appear in.
Here's what's inside:
- Corbett Barr
- James Clear
- Peter Yang
- Ryan Holiday
- Aadit Sheth
- Aakash Gupta
- Aaron Will
- Aazar Ali Shad
- Adam Biddlecombe
- Adam Grant
- Adriana Bubori
- Aishwarya Srinivasan
- Akil Wade
- Alec Beglarian
- Aleksa Spasic
- Alex Cattoni
- Alex Elle
- Alex Finn
- Alex Garcia
- Alex Heiden
- Alex M H Smith
- Alex Strohl
- Alex Wieckowski
- Alex Xu
- Aleyda Solis
Each one comes with what it covers and who it's for.
Who are the best writers?
Here's the list at a glance.
Corbett Barr- Known for
- Writer of Starting Things newsletter, founder of Fizzle (acquired)
- Find them on
- YouTube, X
James Clear- Known for
- Author of Atomic Habits & creator of the 3-2-1 Newsletter
- Find them on
- X, Instagram, LinkedIn
Peter Yang- Known for
- Creator of Behind the Craft newsletter & podcast
- Find them on
- YouTube, X, LinkedIn
Ryan Holiday- Known for
- Author of The Obstacle Is the Way and The Daily Stoic
- Find them on
- YouTube, X
Aadit Sheth- Known for
- Founder of Neatprompts and co-founder of The Narrative Company
- Find them on
- X, LinkedIn
Aakash Gupta- Known for
- Founder of the Product Growth newsletter and former VP of Product at Apollo.io
- Find them on
- YouTube, X, Instagram
Aaron Will- Known for
- Personal brand strategist and writer of The Creator's Journal
- Find them on
- X, Instagram
Aazar Ali Shad- Known for
- Founder of The Performers and former VP of Growth at Userpilot
- Find them on
- X, LinkedIn, Facebook
- Known for
- Co-founder of Mindstream and Head of Brand at HubSpot Media Network
- Find them on
Adam Grant- Known for
- Organizational psychologist and bestselling author of Think Again
- Find them on
- YouTube, X, Instagram
Adriana Bubori- Known for
- Co-founder of Mobile Editing Club and online business coach
- Find them on
- YouTube, Instagram, Pinterest
Aishwarya Srinivasan- Known for
- Co-founder of The Gen Academy, AI educator and keynote speaker
- Find them on
- YouTube, X, Instagram
Akil Wade- Known for
- Founder of Maistro and AfricAI
- Find them on
- YouTube, Instagram, LinkedIn
Alec Beglarian- Known for
- Founder of Mailberry and Engage.Guru, email marketing and deliverability expert
- Find them on
- X, LinkedIn, Medium
Aleksa Spasic- Known for
- Founder of ViralityAI and AI content creator
- Find them on
- YouTube, X, Instagram
Alex Cattoni- Known for
- Founder of Copy Posse and copywriting educator
- Find them on
- YouTube, Instagram, LinkedIn
- Known for
- New York Times bestselling author and restorative writing teacher
- Find them on
- X, Instagram
Alex Finn- Known for
- Founder of Creator Buddy and the Vibe Coding Academy
- Find them on
- YouTube, X, LinkedIn
Alex Garcia- Known for
- Founder of Marketing Examined
- Find them on
- X, LinkedIn
- Known for
- No-code SaaS founder and writer of the No Code Alex newsletter
- Find them on
- YouTube, X, Instagram
Alex M H Smith- Known for
- Founder of Basic Arts and author of No Bullsh*t Strategy
- Find them on
- YouTube, X, LinkedIn
Alex Strohl- Known for
- Adventure photographer and filmmaker based in Whitefish, Montana
- Find them on
- YouTube, Instagram
Alex Wieckowski- Known for
- Founder of Alex & Books and host of The Reader's Journey podcast
- Find them on
- YouTube, X, Instagram
Alex Xu- Known for
- Founder and CEO of ByteByteGo and author of System Design Interview
- Find them on
- YouTube, X, LinkedIn
Aleyda Solis- Known for
- Founder of Orainti and international SEO and AI search consultant
- Find them on
- YouTube, X, LinkedIn
Top 25 writers
1. Corbett Barr
Corbett Barr is the writer of the Starting Things newsletter on Substack and the co-founder of Fizzle, which he sold to ZenBusiness in 2022. He has been an entrepreneur and creator for nearly two decades, coaching over 30,000 people through the process of starting and growing businesses.
Known for: Writer of Starting Things newsletter, founder of Fizzle (acquired)
Visit Corbett Barr's site · More about Corbett Barr
2. James Clear
James Clear wrote Atomic Habits, which has sold over 20 million copies worldwide and been translated into more than 50 languages. His weekly 3-2-1 newsletter reaches over 3 million subscribers, making him one of the most widely read writers on habits and continuous improvement.
Known for: Author of Atomic Habits & creator of the 3-2-1 Newsletter
Visit James Clear's site · More about James Clear
3. Peter Yang
Peter Yang writes Behind the Craft, a newsletter and podcast of practical AI tutorials and interviews read by 150K+ people. He led product teams at Roblox, Reddit, Amazon, and Meta for over a decade, and now writes full time about using AI well, interviewing the builders behind the tools.
Known for: Creator of Behind the Craft newsletter & podcast
Visit Peter Yang's site · More about Peter Yang
4. Ryan Holiday
Ryan Holiday writes about Stoic philosophy in books like The Obstacle Is the Way and The Daily Stoic. He does 1 thing before email each morning, then writes.
Known for: Author of The Obstacle Is the Way and The Daily Stoic
Visit Ryan Holiday's site · More about Ryan Holiday
5. Aadit Sheth
Aadit Sheth is the founder of Neatprompts, a weekly AI newsletter read by more than 100,000 people at companies including Microsoft, Google, Amazon and OpenAI. He also co-founded The Narrative Company, a communications strategy firm working with Fortune 500 executives on content and CEO communications. Raised in Antwerp and a UCL engineering graduate, he invests in early-stage startups from Dubai.
Known for: Founder of Neatprompts and co-founder of The Narrative Company
Visit Aadit Sheth's site · More about Aadit Sheth
6. Aakash Gupta
Aakash Gupta spent a long career in product management, rising to VP of Product at Apollo.io before turning to writing full time. He now publishes Product Growth, a twice-weekly Substack covering how to succeed as a PM, product leadership, and landing a product job. He also runs a coaching cohort at LandPMJob and posts product breakdowns to 45,000 YouTube subscribers.
Known for: Founder of the Product Growth newsletter and former VP of Product at Apollo.io
Visit Aakash Gupta's site · More about Aakash Gupta
7. Aaron Will
Aaron Will is a personal brand strategist who helps agency owners, coaches and creators close clients regardless of follower count. He writes The Creator's Journal, a daily newsletter read by more than 10,000 people on starting, growing and monetising a personal brand, and gives subscribers a Personal Brand Blueprint plus a seven-day email course.
Known for: Personal brand strategist and writer of The Creator's Journal
Visit Aaron Will's site · More about Aaron Will
8. Aazar Ali Shad
Aazar Ali Shad is the founder of The Performers, a boutique direct-response advertising agency that builds and manages paid campaigns on Facebook, TikTok and Google for D2C brands. He previously served as VP of Growth at Userpilot, where he helped hundreds of SaaS companies improve onboarding and product adoption. He is based in Munich and hosts the Growth Marketing Stories podcast.
Known for: Founder of The Performers and former VP of Growth at Userpilot
Visit Aazar Ali Shad's site · More about Aazar Ali Shad
9. Adam Biddlecombe
Adam Biddlecombe co-founded Mindstream, a daily AI newsletter, with Matt Village in 2023. The pair grew it from five subscribers to more than 150,000 in seventeen months before HubSpot acquired it, and Adam now serves as Head of Brand for Mindstream inside the HubSpot Media Network. He is a British entrepreneur who worked in the music industry before moving into AI content.
Known for: Co-founder of Mindstream and Head of Brand at HubSpot Media Network
Visit Adam Biddlecombe's site · More about Adam Biddlecombe
10. Adam Grant
Adam Grant is an organizational psychologist and bestselling author whose books include Give and Take, Originals, Think Again, Hidden Potential and Vibe. He hosts the podcasts Re:Thinking, WorkLife and The Curiosity Shop, exploring motivation, creativity and how people work. His Granted newsletter reaches more than 500,000 readers with ideas on meaning, generosity and rethinking.
Known for: Organizational psychologist and bestselling author of Think Again
Visit Adam Grant's site · More about Adam Grant
11. Adriana Bubori
Adriana Bubori is a Switzerland-based entrepreneur who co-founded Mobile Editing Club with Niklas Bubori to teach creators and brands how to produce premium AI images and video. She runs the Online Business Launch Academy, a step-by-step program taking founders from idea to launch, and publishes the Freedom Builder newsletter. Her Instagram audience of roughly 100,000 follows her weekly editing and AI workflow finds.
Known for: Co-founder of Mobile Editing Club and online business coach
Visit Adriana Bubori's site · More about Adriana Bubori
12. Aishwarya Srinivasan
Aishwarya Srinivasan is an AI educator and co-founder of The Gen Academy who built her data science career at Microsoft, Google and IBM before moving into developer relations and startup advising. Billed as the most followed Indian woman in AI, she has delivered more than 150 keynotes and reaches over a million followers across platforms. She writes the AI with Aish newsletter on Substack and authored What's Your Worth?
Known for: Co-founder of The Gen Academy, AI educator and keynote speaker
Visit Aishwarya Srinivasan's site · More about Aishwarya Srinivasan
13. Akil Wade
Akil Wade is an AI operator who installs custom AI operating systems into businesses through his company Maistro, covering sales, support, content and operations. He founded AfricAI, an event platform centering Africa in the global AI conversation, and Black Kids Travel, a media company with 54,000 subscribers and 23 million views. A photographer and musician by background, he has traveled to more than 95 countries.
Known for: Founder of Maistro and AfricAI
Visit Akil Wade's site · More about Akil Wade
14. Alec Beglarian
Alec Beglarian is an email marketing and deliverability specialist with more than two decades in the field. He founded and ran RedCappi, an email service provider acquired in 2015, and now leads deliverability consulting at Engage.Guru, overseeing more than a billion emails a year for clients. He also founded Mailberry.ai, an AI-native email platform, and the EmailMastery.org community.
Known for: Founder of Mailberry and Engage.Guru, email marketing and deliverability expert
Visit Alec Beglarian's site · More about Alec Beglarian
15. Aleksa Spasic
Aleksa Spasic is a Serbian AI SaaS founder and content creator behind ViralityAI, a tool that finds and scores viral content across Instagram, TikTok and YouTube, which he grew past 180,000 users with no paid advertising. Under his Alexxmarketing brand he reviews AI tools and writes the Viral Decoded newsletter for more than 50,000 creators.
Known for: Founder of ViralityAI and AI content creator
Visit Aleksa Spasic's site · More about Aleksa Spasic
16. Alex Cattoni
Alex Cattoni is a copywriter and brand strategist who founded Copy Posse in 2020 to teach modern, empathy-driven marketing. Her YouTube channel has grown past 375,000 subscribers, and her Copy Posse programs have trained copywriters and entrepreneurs around the world. She was named DigitalMarketer's 2022 Marketer of the Year and won a Game Changer Award in 2024.
Known for: Founder of Copy Posse and copywriting educator
Visit Alex Cattoni's site · More about Alex Cattoni
17. Alex Elle
Alex Elle is a New York Times bestselling author and wellness educator who teaches Restorative Writing, a practice of healing and self-discovery through reflection on the page. She has written books including After the Rain, How We Heal, and Neon Soul, hosts the Hey Girl podcast, and shares essays and prompts with her community on Substack.
Known for: New York Times bestselling author and restorative writing teacher
Visit Alex Elle's site · More about Alex Elle
18. Alex Finn
Alex Finn is a solo software founder who left a team lead role at MongoDB to build AI products without writing code himself. He launched Creator Buddy, an AI content tool for X creators, and grew it to roughly $300,000 in annual recurring revenue within two weeks. He now runs the Vibe Coding Academy and writes a weekly beginner-friendly AI newsletter.
Known for: Founder of Creator Buddy and the Vibe Coding Academy
Visit Alex Finn's site · More about Alex Finn
19. Alex Garcia
Alex Garcia is the founder of Marketing Examined, a growth marketing newsletter he started in November 2020 while working at The Hustle. Based in Austin, he grew it into a seven-figure media company with more than 200,000 subscribers across five newsletters, largely by publishing detailed marketing breakdowns and threads on X.
Known for: Founder of Marketing Examined
Visit Alex Garcia's site · More about Alex Garcia
20. Alex Heiden
Alex Heiden is a no-code software entrepreneur who writes the No Code Alex newsletter about building and selling SaaS products without engineers. He founded and led the recruiting platform Closify before exiting the majority of it, and has since built creator and brand tools while documenting the process on YouTube and Instagram.
Known for: No-code SaaS founder and writer of the No Code Alex newsletter
Visit Alex Heiden's site · More about Alex Heiden
21. Alex M H Smith
Alex M H Smith is a business strategist and founder of Basic Arts, a consultancy that helps founders find genuinely differentiated positions instead of competing on sameness. He is the author of No Bullsh*t Strategy, a founder's guide to competitive advantage. He writes the newsletter The Rare Mind, publishes strategy breakdowns on YouTube, and works as an advisor and speaker.
Known for: Founder of Basic Arts and author of No Bullsh*t Strategy
Visit Alex M H Smith's site · More about Alex M H Smith
22. Alex Strohl
Alex Strohl is a French adventure photographer and filmmaker based in Whitefish, Montana, whose landscape work has shaped the visual style of the outdoor industry for over a decade. He has shot campaigns for Apple, Canon, Land Rover and Arc'teryx, and published the photo book Alternative Living. He co-founded the photography education company Wildist and writes a Substack newsletter for working creatives.
Known for: Adventure photographer and filmmaker based in Whitefish, Montana
Visit Alex Strohl's site · More about Alex Strohl
23. Alex Wieckowski
Alex Wieckowski is the reader and writer behind Alex & Books, a site and newsletter of book reviews, summaries and reading tips with tens of thousands of subscribers. He has read more than 750 books and hosts The Reader's Journey podcast, interviewing authors including Morgan Housel and James Altucher. He also wrote Learn To Love Reading, a collection of 365 quotes about books.
Known for: Founder of Alex & Books and host of The Reader's Journey podcast
Visit Alex Wieckowski's site · More about Alex Wieckowski
24. Alex Xu
Alex Xu is a software engineer and entrepreneur who founded ByteByteGo, a technical education platform for system design and coding interviews. He wrote the bestselling System Design Interview: An Insider's Guide, which has been translated into six languages. Before ByteByteGo he worked at Twitter, Apple and Zynga, and his ByteByteGo newsletter has passed one million subscribers.
Known for: Founder and CEO of ByteByteGo and author of System Design Interview
Visit Alex Xu's site · More about Alex Xu
25. Aleyda Solis
Aleyda Solis is an international SEO and AI search optimization consultant and the founder of Orainti, a boutique consultancy that has advised brands such as Turo, FreshBooks and Trade Republic since 2014. She publishes the SEOFOMO newsletter, the free LearningSEO.io roadmap and the Crawling Mondays video series, and was named European Search Personality of the Year in 2018.
Known for: Founder of Orainti and international SEO and AI search consultant
Final thoughts on writers
The best creator to follow is the one you come back to. Pick 2 or 3 from this list, give them a month, and keep the ones you look forward to.
Navid Moazzez
AI business strategist & AI OS builder
Navid Moazzez helps creators and founders master AI and build their own AI Operating System (AI OS) to automate their business and life.
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