52 best self-improvement creators to follow

Who are the best self-improvement creators?

Here's the list at a glance.

Alex Brogan

Known for

Founder of Faster Than Normal

Find them on

YouTube, X, Instagram

Andrew Kirby

Known for

Investor and community lead at Skool

Find them on

YouTube, X

Ben Meer

Known for

Creator of System Sunday

Find them on

X, Instagram, LinkedIn

Bob Burg

Known for

Speaker and co-author of The Go-Giver

Find them on

YouTube, X, LinkedIn

Brendon Burchard

Known for

High performance coach

Find them on

YouTube, X, Instagram

Cal Newport

Known for

Professor and author of Deep Work

Find them on

YouTube, X

Chris Williamson

Known for

Host of Modern Wisdom

Find them on

YouTube, X, Instagram

Dan Koe

Known for

Writer on human potential

Find them on

YouTube, X, Instagram

Dorie Clark

Known for

Speaker and business author

Find them on

X, Instagram, LinkedIn

Grant Cardone

Known for

Entrepreneur and investor

Find them on

YouTube, X, Instagram

Hal Elrod

Known for

Author of The Miracle Morning

Find them on

YouTube, X, Instagram

James Clear

Known for

Author of Atomic Habits

Find them on

X, Instagram, LinkedIn

James Swanwick

Known for

Alcohol-free lifestyle coach

Find them on

YouTube, X, Instagram

Jay Shetty

Known for

Host of the On Purpose podcast

Find them on

YouTube, X, Instagram

Jenny Blake

Known for

Author of Pivot

Find them on

YouTube, X, Instagram

Kary Oberbrunner

Known for

Founder of Igniting Souls

Find them on

YouTube, X, Instagram

Mark Manson

Known for

Author and co-founder of Purpose AI

Find them on

YouTube, X, Instagram

Melyssa Griffin

Known for

Online course creator and coach

Find them on

YouTube, Instagram, LinkedIn

Rob Cressy

Known for

Human-first AI coach and speaker

Find them on

X, Instagram, LinkedIn

Robert Greene

Known for

Author of The 48 Laws of Power

Find them on

YouTube, X, Instagram

Rory Vaden

Known for

Leadership and influence trainer

Find them on

YouTube, X, Instagram

Sean Ogle

Known for

Founder of Location Rebel

Find them on

YouTube, X, Instagram

Simon Sinek

Known for

Founder of The Optimism Company

Find them on

YouTube, X, Instagram

Steve Olsher

Known for

Founder of Podcast Magazine

Find them on

X, Instagram, LinkedIn

Steven Bartlett

Known for

Host of The Diary of a CEO

Find them on

YouTube, X, Instagram

Tim Ferriss

Known for

Host of The Tim Ferriss Show

Find them on

YouTube, X, Instagram

Todd Herman

Known for

Peak performance coach

Find them on

YouTube, X, Instagram

Vishen Lakhiani

Known for

Founder of Mindvalley and bestselling author

Find them on

YouTube, X, Instagram

Jocko Willink

Known for

Host of Jocko Podcast

Find them on

YouTube

Mel Robbins

Known for

Host of The Mel Robbins Podcast

Find them on

YouTube

Robin Sharma

Known for

Author of The 5 AM Club

Find them on

YouTube

Ryan Holiday

Known for

Author and Stoicism writer

Find them on

YouTube, X

Aaron Marino

Known for

Founder of alpha m. and Pete & Pedro

Find them on

YouTube, X, Instagram

Aaron Will

Known for

Personal brand strategist

Find them on

X, Instagram

Adam Grant

Known for

Organizational psychologist and author

Find them on

YouTube, X, Instagram

Adriene Mishler

Known for

Founder of Yoga With Adriene

Find them on

YouTube, X, Instagram

Aggie Lal

Known for

Founder of Biohacking Bestie

Find them on

YouTube, X, Instagram

Ajit Nawalkha

Known for

Mindvalley partner and co-founder of Global Grit Institute

Find them on

YouTube, X, Instagram

Alberto Sardinas

Known for

Bilingual sales keynote speaker

Find them on

YouTube, Instagram, LinkedIn

Alex Banayan

Known for

Author of The Third Door

Find them on

YouTube, X, Instagram

Creator	Known for	Find them on
Alex Brogan	Founder of Faster Than Normal	YouTube, X, Instagram
Andrew Kirby	Investor and community lead at Skool	YouTube, X
Ben Meer	Creator of System Sunday	X, Instagram, LinkedIn
Bob Burg	Speaker and co-author of The Go-Giver	YouTube, X, LinkedIn
Brendon Burchard	High performance coach	YouTube, X, Instagram
Cal Newport	Professor and author of Deep Work	YouTube, X
Chris Williamson	Host of Modern Wisdom	YouTube, X, Instagram
Dan Koe	Writer on human potential	YouTube, X, Instagram
Dorie Clark	Speaker and business author	X, Instagram, LinkedIn
Grant Cardone	Entrepreneur and investor	YouTube, X, Instagram
Hal Elrod	Author of The Miracle Morning	YouTube, X, Instagram
James Clear	Author of Atomic Habits	X, Instagram, LinkedIn
James Swanwick	Alcohol-free lifestyle coach	YouTube, X, Instagram
Jay Shetty	Host of the On Purpose podcast	YouTube, X, Instagram
Jenny Blake	Author of Pivot	YouTube, X, Instagram
Kary Oberbrunner	Founder of Igniting Souls	YouTube, X, Instagram
Mark Manson	Author and co-founder of Purpose AI	YouTube, X, Instagram
Melyssa Griffin	Online course creator and coach	YouTube, Instagram, LinkedIn
Rob Cressy	Human-first AI coach and speaker	X, Instagram, LinkedIn
Robert Greene	Author of The 48 Laws of Power	YouTube, X, Instagram
Rory Vaden	Leadership and influence trainer	YouTube, X, Instagram
Sean Ogle	Founder of Location Rebel	YouTube, X, Instagram
Simon Sinek	Founder of The Optimism Company	YouTube, X, Instagram
Steve Olsher	Founder of Podcast Magazine	X, Instagram, LinkedIn
Steven Bartlett	Host of The Diary of a CEO	YouTube, X, Instagram
Tim Ferriss	Host of The Tim Ferriss Show	YouTube, X, Instagram
Todd Herman	Peak performance coach	YouTube, X, Instagram
Vishen Lakhiani	Founder of Mindvalley and bestselling author	YouTube, X, Instagram
Jocko Willink	Host of Jocko Podcast	YouTube
Mel Robbins	Host of The Mel Robbins Podcast	YouTube
Robin Sharma	Author of The 5 AM Club	YouTube
Ryan Holiday	Author and Stoicism writer	YouTube, X
Aaron Marino	Founder of alpha m. and Pete & Pedro	YouTube, X, Instagram
Aaron Will	Personal brand strategist	X, Instagram
Adam Grant	Organizational psychologist and author	YouTube, X, Instagram
Adriene Mishler	Founder of Yoga With Adriene	YouTube, X, Instagram
Aggie Lal	Founder of Biohacking Bestie	YouTube, X, Instagram
Ajit Nawalkha	Mindvalley partner and co-founder of Global Grit Institute	YouTube, X, Instagram
Alberto Sardinas	Bilingual sales keynote speaker	YouTube, Instagram, LinkedIn
Alex Banayan	Author of The Third Door	YouTube, X, Instagram

Top 40 self-improvement creators

1. Alex Brogan

Alex Brogan is an Australian entrepreneur, investor, and founder of Faster Than Normal, a newsletter delivering structured playbooks on 350+ leaders and 380+ companies to 70,000+ subscribers. A former Goldman Sachs investment banker and Australian water polo player, he also co-founded The Intelligence Age newsletter which was acquired by The Neuron.

Known for: Founder of Faster Than Normal

Visit Alex Brogan's site · More about Alex Brogan

2. Andrew Kirby

Andrew Kirby is a YouTuber with over 650,000 subscribers who popularized the concept of the dopamine detox through his self-improvement content. He founded Synthesizer School, a community that helps educational content creators and consultants reach financial freedom by packaging their knowledge into digital products.

Known for: Investor and community lead at Skool

Visit Andrew Kirby's site · More about Andrew Kirby

3. Ben Meer

Ben Meer is the creator of System Sunday, a newsletter with 270,000+ subscribers that teaches systems for health, wealth, and free time. He holds a Cornell MBA and has grown his combined social audience to over 2 million followers while working as an innovation consultant to Fortune 500 companies.

Known for: Creator of System Sunday

Visit Ben Meer's site · More about Ben Meer

4. Bob Burg

Bob Burg is the co-author of The Go-Giver book series, with total book sales approaching two million copies. He is a sought-after keynote speaker who teaches businesses and individuals the principles of influence, value-based selling, and genuine relationship building.

Known for: Speaker and co-author of The Go-Giver

Visit Bob Burg's site · More about Bob Burg

5. Brendon Burchard

Brendon Burchard is one of the most-watched personal development trainers in the world with over 300 million views on his content. He is a three-time New York Times bestselling author, creator of the GrowthDay app, and hosts one of the top self-improvement podcasts globally.

Known for: High performance coach

Visit Brendon Burchard's site · More about Brendon Burchard

6. Cal Newport

Cal Newport is an associate professor of computer science at Georgetown University and the New York Times bestselling author of Deep Work, Digital Minimalism, and Slow Productivity. His books have sold over two million copies in 40+ languages, and he is a contributing writer for The New Yorker and host of the Deep Questions podcast.

Known for: Professor and author of Deep Work

Visit Cal Newport's site · More about Cal Newport

7. Chris Williamson

Chris Williamson hosts Modern Wisdom, a podcast that has surpassed 1 billion downloads featuring conversations with leading thinkers in science, philosophy, and culture. He interviews guests like Jordan Peterson, Andrew Huberman, and David Goggins on topics ranging from psychology to self-improvement.

Known for: Host of Modern Wisdom

Visit Chris Williamson's site · More about Chris Williamson

8. Dan Koe

Dan Koe is the author of The Art of Focus and co-founder of Kortex. He’s a former brand advisor turned writer and entrepreneur, helping people unlock their life’s work through writing, mindset, and creative systems. His work blends philosophy, productivity, and the future of online business for modern creators.

Known for: Writer on human potential

Visit Dan Koe's site · More about Dan Koe

9. Dorie Clark

Dorie Clark has been named four times as one of the top 50 business thinkers in the world by Thinkers50 and was recognized as the number one communication coach by the Marshall Goldsmith Leading Global Coaches Awards. She teaches executive education at Columbia Business School and is the Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, and Stand Out.

Known for: Speaker and business author

Visit Dorie Clark's site · More about Dorie Clark

10. Grant Cardone

Grant Cardone is a real estate investor and fund manager with over $5 billion in assets under management through Cardone Capital. He is the bestselling author of The 10X Rule and creator of the 10X Growth Conference, one of the largest business conferences in the world.

Known for: Entrepreneur and investor

Visit Grant Cardone's site · More about Grant Cardone

11. Hal Elrod

Hal Elrod created The Miracle Morning, a global movement practiced daily by millions of people in over 100 countries. His book has sold over 3 million copies and been translated into 37 languages.

Known for: Author of The Miracle Morning

Visit Hal Elrod's site · More about Hal Elrod

12. James Clear

James Clear wrote Atomic Habits, which has sold over 20 million copies worldwide and been translated into more than 50 languages. His weekly 3-2-1 newsletter reaches over 3 million subscribers, making him one of the most widely read writers on habits and continuous improvement.

Known for: Author of Atomic Habits

Visit James Clear's site · More about James Clear

13. James Swanwick

James Swanwick is an Australian-American entrepreneur, former ESPN SportsCenter anchor, and the creator of the 30 Day No Alcohol Challenge. He co-founded Swanwick Sleep, makers of blue-light-blocking glasses called Swannies, and helps people improve their health by reducing or quitting alcohol.

Known for: Alcohol-free lifestyle coach

Visit James Swanwick's site · More about James Swanwick

14. Jay Shetty

Jay Shetty is a former monk turned author, podcaster, and purpose coach with over 50 million followers worldwide. He hosts On Purpose, one of the top health and wellness podcasts globally, and his book Think Like a Monk became a New York Times bestseller.

Known for: Host of the On Purpose podcast

Visit Jay Shetty's site · More about Jay Shetty

15. Jenny Blake

Jenny Blake is the author of Pivot: The Only Move That Matters Is Your Next One and a former career development program manager at Google. She now helps business owners design efficient, scalable systems through her podcast Free Time.

Known for: Author of Pivot

Visit Jenny Blake's site · More about Jenny Blake

16. Kary Oberbrunner

Kari Oberbrunner is an author, speaker, and founder of Igniting Souls, a publishing and personal development company helping people share their message with the world. He created Author Academy Award and helps aspiring authors turn their ideas into published works.

Known for: Founder of Igniting Souls

Visit Kary Oberbrunner's site · More about Kary Oberbrunner

17. Mark Manson

Mark Manson wrote The Subtle Art of Not Giving a F*ck, one of the bestselling nonfiction books of the decade with over 18 million copies sold. He writes about psychology, relationships, and personal development with a no-nonsense approach that has grown a massive following.

Known for: Author and co-founder of Purpose AI

Visit Mark Manson's site · More about Mark Manson

18. Melyssa Griffin

Melyssa Griffin built a seven-figure online education business teaching entrepreneurs about email marketing, Pinterest strategy, and online courses. She transitioned into coaching focused on mindset, purpose, and building a business aligned with personal values.

Known for: Online course creator and coach

Visit Melyssa Griffin's site · More about Melyssa Griffin

19. Rob Cressy

Rob Cressy is an AI enablement coach and keynote speaker who helps leaders and entrepreneurs build personal brands and leverage AI for business growth. He founded Bacon Sports, a sports content studio, and hosted The Sports Marketing Huddle podcast for over 350 episodes, which was integrated into the course curriculum at three universities.

Known for: Human-first AI coach and speaker

Visit Rob Cressy's site · More about Rob Cressy

20. Robert Greene

Robert Greene is the author of six international bestsellers including The 48 Laws of Power, The Art of Seduction, and Mastery, which together have sold over 10 million copies. His books on strategy, power, and human nature have become essential reading for entrepreneurs, artists, and leaders worldwide.

Known for: Author of The 48 Laws of Power

Visit Robert Greene's site · More about Robert Greene

21. Rory Vaden

Rory Vaden co-founded Brand Builders Group, a personal branding strategy firm that helps experts monetize their reputation. He is the New York Times bestselling author of Take the Stairs and his research on multiplying time was shared in a viral TEDx talk.

Known for: Leadership and influence trainer

Company: Brand Builders Group

Visit Rory Vaden's site · More about Rory Vaden

22. Sean Ogle

Sean Ogle founded Location Rebel after quitting his finance job to build a location-independent business. He has been teaching people how to build freelance and online businesses since 2009, making him one of the longest-running voices in the lifestyle business space.

Known for: Founder of Location Rebel

Company: Location Rebel

Visit Sean Ogle's site · More about Sean Ogle

23. Simon Sinek

Simon Sinek popularized the concept of Start With Why through his TED Talk, one of the most-watched of all time. He is the author of multiple bestselling books on leadership and optimism, and the founder of The Optimism Company.

Known for: Founder of The Optimism Company

Visit Simon Sinek's site · More about Simon Sinek

24. Steve Olsher

Steve Olsher is the New York Times bestselling author of What Is Your WHAT?, a book on discovering your purpose and turning it into a business. He founded Podcast Magazine and hosts the Reinvention Radio podcast.

Known for: Founder of Podcast Magazine

Visit Steve Olsher's site · More about Steve Olsher

25. Steven Bartlett

Steven Bartlett hosts The Diary of a CEO, one of the most popular podcasts in the world, and became the youngest-ever investor on BBC's Dragons' Den. He founded Social Chain at 22, which grew into a publicly traded social media company.

Known for: Host of The Diary of a CEO

Visit Steven Bartlett's site · More about Steven Bartlett

26. Tim Ferriss

Tim Ferriss is a New York Times bestselling author, entrepreneur, and self-experimenter known for The 4-Hour Workweek. His books combine actionable advice with insights from world-class performers. As a podcaster, investor, and philanthropist, Ferriss explores productivity, lifestyle design, and personal growth while supporting education, scientific research, and well-being initiatives.

Known for: Host of The Tim Ferriss Show

Visit Tim Ferriss's site · More about Tim Ferriss

27. Todd Herman

Todd Herman is the author of The Alter Ego Effect, a Wall Street Journal bestseller on using secret identities to unlock peak performance. He has coached Olympic athletes, Fortune 500 leaders, and professional sports teams over a 20-plus year career.

Known for: Peak performance coach

Visit Todd Herman's site · More about Todd Herman

28. Vishen Lakhiani

Vishen Lakhiani is the founder of Mindvalley, an education platform focused on personal growth, wellbeing and entrepreneurship. He writes and teaches about personal development, meditation and leadership, and hosts the AI for Founders Summit.

Known for: Founder of Mindvalley and bestselling author

Company: Mindvalley

Visit Vishen Lakhiani's site · More about Vishen Lakhiani

29. Jocko Willink

Jocko Willink is a retired Navy SEAL officer and the co-author of Extreme Ownership. He hosts Jocko Podcast, and his mornings start with training before dawn.

Known for: Host of Jocko Podcast

Visit Jocko Willink's site · More about Jocko Willink

30. Mel Robbins

Mel Robbins is the author of The 5 Second Rule and The Let Them Theory, and the host of The Mel Robbins Podcast. Her 5-4-3-2-1 countdown is how she gets out of bed.

Known for: Host of The Mel Robbins Podcast

Visit Mel Robbins's site · More about Mel Robbins

31. Robin Sharma

Robin Sharma is the author of The 5 AM Club and The Monk Who Sold His Ferrari. His 20/20/20 formula splits the first hour of the day into moving, reflecting and learning.

Known for: Author of The 5 AM Club

Visit Robin Sharma's site · More about Robin Sharma

32. Ryan Holiday

Ryan Holiday writes about Stoic philosophy in books like The Obstacle Is the Way and The Daily Stoic. He does 1 thing before email each morning, then writes.

Known for: Author and Stoicism writer

Visit Ryan Holiday's site · More about Ryan Holiday

33. Aaron Marino

Aaron Marino founded alpha m. Image Consulting in 2006 and built it into one of the largest men's style and grooming platforms online, with a YouTube channel of more than four million subscribers. He went on to launch the grooming brand Pete & Pedro, the skincare line Tiege Hanley, and the eyewear brand ENEMY, pitching Pete & Pedro on Shark Tank. He also hosts The Alpha M. Podcast.

Known for: Founder of alpha m. and Pete & Pedro

Visit Aaron Marino's site · More about Aaron Marino

34. Aaron Will

Aaron Will is a personal brand strategist who helps agency owners, coaches and creators close clients regardless of follower count. He writes The Creator's Journal, a daily newsletter read by more than 10,000 people on starting, growing and monetising a personal brand, and gives subscribers a Personal Brand Blueprint plus a seven-day email course.

Known for: Personal brand strategist

Visit Aaron Will's site · More about Aaron Will

35. Adam Grant

Adam Grant is an organizational psychologist and bestselling author whose books include Give and Take, Originals, Think Again, Hidden Potential and Vibe. He hosts the podcasts Re:Thinking, WorkLife and The Curiosity Shop, exploring motivation, creativity and how people work. His Granted newsletter reaches more than 500,000 readers with ideas on meaning, generosity and rethinking.

Known for: Organizational psychologist and author

Visit Adam Grant's site · More about Adam Grant

36. Adriene Mishler

Adriene Mishler is an actor, writer and international yoga teacher from Austin, Texas who started Yoga With Adriene in 2012. Her free YouTube channel has passed 12.5 million subscribers and was recognized by Google as the most searched workout of 2015. She also co-founded Find What Feels Good, a subscription app of yoga and mindfulness practices, and blends traditional yoga with storytelling, neuroscience and mindfulness.

Known for: Founder of Yoga With Adriene

Visit Adriene Mishler's site · More about Adriene Mishler

37. Aggie Lal

Aggie Lal is a certified nutrition and health coach who founded Biohacking Bestie, a supplement brand built around women's hormones, metabolism, gut health and energy. Born in post-communist Poland, she rebuilt her own health after a disabling car accident and turned that work into the bestselling book Biohack Like a Woman. She hosts the weekly Biohacking Bestie podcast and reaches around a million followers on Instagram.

Known for: Founder of Biohacking Bestie

Visit Aggie Lal's site · More about Aggie Lal

38. Ajit Nawalkha

Ajit Nawalkha is a Mindvalley partner, coach and author. He co-founded Mindvalley Teach and Global Grit Institute, and works with coaches, authors and online educators on business systems, marketing and their educational offers.

Known for: Mindvalley partner and co-founder of Global Grit Institute

Visit Ajit Nawalkha's site · More about Ajit Nawalkha

39. Alberto Sardinas

Alberto Sardinas is a Miami-based bilingual keynote speaker, author and broadcaster who spent more than two decades in radio and television at Univision, where he hosted an Emmy-nominated show. He wrote The Power of Your Story, a collection of forty real-life stories drawn from his listeners, and hosts the Made By Challenge podcast, where guests describe how hardship shaped their businesses.

Known for: Bilingual sales keynote speaker

Visit Alberto Sardinas's site · More about Alberto Sardinas

40. Alex Banayan

Alex Banayan is the author of The Third Door, a number one international bestseller translated into more than twenty languages, which he started as an eighteen-year-old college freshman. The book chronicles his seven-year quest to interview Bill Gates, Lady Gaga, Maya Angelou and dozens more about how they launched their careers. He now speaks about that mindset to corporate audiences worldwide.

Known for: Author of The Third Door

Visit Alex Banayan's site · More about Alex Banayan

Final thoughts on self-improvement creators

The best creator to follow is the one you come back to. Pick 2 or 3 from this list, give them a month, and keep the ones you look forward to.