Lechon Kirb quotes
Lechon Kirb is a creative strategist and producer. Sourced from the AI Creator Summit, these 50 quotes focus on entrepreneurship, AI, marketing, and pricing.
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This is a list of the best Lechon Kirb quotes.
In fact, you'll find 50 of them here, and 50 come with a source I checked.
So if you want the ideas straight from Lechon Kirb, you'll love this page.
Here's what's inside:
- Best Lechon Kirb quotes on entrepreneurship
- Lechon Kirb quotes on pricing
- Lechon Kirb about AI
- Quotes by Lechon Kirb on marketing
And I keep adding to it as I check more of Lechon Kirb's quotes.
Best Lechon Kirb quotes on entrepreneurship
Lechon sold everything to attend a mastermind and discovered he was underpricing by 10x. He sold his first $25,000 offer within days.
Care without money just leads to burnout.
Money without care just leads to emptiness.
Care with money leads to legacy.
Source: AI Creator Summit
This really isn't about collecting new information.
The intention is to give you a new lens to look at your future through.
Source: AI Creator Summit
If you don't know why you're doing this, you're not really clear on the context of why it matters to you.
Any opportunity, anything anyone says to you, any new technology, you're like, oh, I should try that.
But you just kind of derail yourself.
Source: AI Creator Summit
Purpose isn't just a nice thing to have.
It's really the foundation of building a brand that people believe in.
Source: AI Creator Summit
A lot of money that gives you no time to spend with your loved ones or no time to travel might feel like prison to you.
Source: AI Creator Summit
That was literally the moment for me that I discovered I need freedom.
Like I need oxygen.
These things for me, they're the same thing.
Source: AI Creator Summit
If anything that comes up as an opportunity doesn't really fit within that particular structure, it's a no.
Source: AI Creator Summit
We generally know what we know.
We know quite a bit about what we don't even know.
But what you don't know you don't know.
That's distinct.
Source: AI Creator Summit
Some things that we interact with are outside of our realm of understanding.
If we don't have the right lenses or the right perspectives, literally we could be losing millions of dollars.
Source: AI Creator Summit
Most people think if you start a business, you're just going to do really well.
The numbers say differently.
It's really hard.
Source: AI Creator Summit
Lechon Kirb quotes on pricing
Lechon says most people confuse their price with the value of the problem they solve. When he went from $2,500 to $25,000, the product didn't change.
In order for you to price yourself in the right position, you have to be able to assess the value of the problem that you're solving for.
Source: AI Creator Summit
Most people tell me their price when I ask about the value of the thing they do.
It's not your price.
Source: AI Creator Summit
I changed that pricing offer from 2,500 to about 25,000 and I sold the first one within the next couple days.
It changed the way that I viewed the value of the thing that I was doing.
Source: AI Creator Summit
What you probably want is having a high impact and high pricing power.
You wanna have that being in alignment with the life that you truly want to be living.
Source: AI Creator Summit
This is where all the money is hidden.
It's all hidden in the value of the problem that you solve for.
Source: AI Creator Summit
This could be a multimillion dollar problem.
It could be a multi-billion dollar problem depending on what problem you're solving for.
Source: AI Creator Summit
It was probably 30 minutes into this mastermind where I discovered that how I was pricing things was completely ridiculous compared to them.
The closest offer to me was probably about $25,000 when mine was $2,500.
Source: AI Creator Summit
Lechon Kirb about AI
Lechon believes AI closes the technical gap but can't replicate expertise. Depth of context is the unfair advantage.
The technical gap is closing.
People that have no technical skill at all can take an idea and bring an app to life today.
That doesn't mean they are an app developer.
Source: AI Creator Summit
Six months from now, these tools are not gonna even be the same.
And we're never gonna see it this terrible again.
And it's amazing right now.
Source: AI Creator Summit
What's gonna become more and more important is actually having the ability to pull from a depth of context.
Having expertise that you can build on.
Source: AI Creator Summit
Even if they have AI, they can't replicate your expertise.
Unfair advantage.
I want you to leverage yours.
Source: AI Creator Summit
Most people in the AI tech space can see the power of doing the automations.
They don't see the power of their full presence showing up and their full energy showing up.
Source: AI Creator Summit
It matters how much light.
It matters from what direction that light's coming in.
It matters if it's harsh light or soft light.
All of these things are things that you would want to define.
Source: AI Creator Summit
Everybody kind of has magic in them.
We have some tools in front of us right now that will allow you to reveal what that is.
Source: AI Creator Summit
The main thing they're gonna walk away with is a true understanding about where they sit within this AI world.
And then what's gonna be of value for them, not just financially, but also what direction are they going.
Source: AI Creator Summit
Get as much information as you can on the top photographers over time.
Have either ChatGPT or Claude break down what made that person so skilled.
Then bring that into a process that you could use as a prompt.
Source: AI Creator Summit
Do you want it to be a 1.2 or do you want it to be a 1.8?
Do you want it to be a 2.8?
Do you know the differences of what that even means?
That top photographer's gonna know.
Source: AI Creator Summit
Quotes by Lechon Kirb on marketing
Lechon says clarity makes space for connection and congruency equals trust. Videos with 50 views can still turn into $100K contracts.
Clarity makes space for connection.
It creates this space for people to really get a sense of what you're up to and why that matches with who they are.
Source: AI Creator Summit
Congruency equals trust.
There's gonna be a lot of ways for us to monetize and make money and move fast.
The relationships matter.
Source: AI Creator Summit
People don't just want content.
They don't just want information.
They want a solution.
Source: AI Creator Summit
You're not just creating, you're actually broadcasting your perspectives to the world.
Source: AI Creator Summit
This is really just matching what you do with the way that you solve that problem and who needs it.
Source: AI Creator Summit
Imagine if you were a music artist and you put out hip hop music.
If you put it on a country station, nobody's gonna care.
Source: AI Creator Summit
I put out videos that had 50 views, a hundred views, and they still ended up being hundred K contracts.
It doesn't mean that if it's not getting a lot of traffic, it's not valuable.
Source: AI Creator Summit
FAQs about Lechon Kirb
The questions people ask most about Lechon Kirb, answered from Lechon Kirb's own words.
"Care without money just leads to burnout. Money without care just leads to emptiness. Care with money leads to legacy."
He sold everything to attend a mastermind and realized within 30 minutes that everyone else was charging $25,000+ for similar work.
He raised his price and sold the first one within days.
The product didn't change.
His understanding of value did.
He says the technical gap is closing but expertise can't be replicated.
Even if someone has AI, they can't replicate your depth of context.
That's your unfair advantage.
He recommends studying top photographers and having AI break down what made them skilled.
Understanding aperture, lighting direction, and composition lets you write prompts that produce images far beyond what competitors can generate.
You know what you know.
You know what you don't know.
But what you don't know you don't know is where millions of dollars get lost.
That's why being in the right rooms matters.
Lechon Kirb believes pricing must reflect the scale of the issue being resolved rather than the service itself.
Kirb notes that "in order for you to price yourself in the right position, you have to be able to assess the value of the problem that you're solving for."
True earning potential remains tied directly to the scale of that solution.
Lechon Kirb states that audiences are looking for answers rather than mere consumption.
Kirb explains that "people don't just want content."
What audiences truly search for is a direct solution to an existing problem.
Lechon Kirb views current technology as rapidly evolving and expects tools to change dramatically in a short period.
Kirb observes that "six months from now, these tools are not gonna even be the same."
Lechon Kirb considers the present state both crude compared to future developments and amazing right now.
Most of them come from the AI Creator Summit.
Every quote with a checked source shows it under the quote, so you can read it there.
I also have quote pages on Entrepreneurship, AI, and Marketing.
The quote finder searches every quote by what it means.
Navid Moazzez
AI business strategist & AI OS builder
Navid Moazzez helps creators and founders master AI and build their own AI Operating System (AI OS) to automate their business and life.
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